The traditional tent cities at festivals such as Glastonbury may never be the same again. In a victory of green business that is certain to appeal to environmentally-aware music-lovers, a design student is to receive financial support to produce eco-friendly tents made of cardboard that can be recycled after the bands and the crowds have gone home.
Major festivals such as Glastonbury throw away some 10,000 abandoned tents at the end of events each year. For his final year project at the University of the West of England, James Dunlop came up with a material that can be recycled. And to cope with the British summer, the cardboard has been made waterproof.
Taking inspiration from a Japanese architect, who has used cardboard to make big buildings including churches, Mr. Dunlop used cardboard material for his tents, which he called Myhabs.
The design won an award at the annual New Designers Exhibition after Mr. Dunlop graduated from his product design degree and he decided to try to turn it into a business.
To raise money for the idea, he toured the City’s private companies which fund new business and found a supporter in the finance group Mint. He introduced his idea to four of Mint’s directors and won their support. Mint has committed around £500,000 to MyHab and taken a share of 30 per cent in Mr. Dunlop’s business. The first Myhabs should be tested at festivals this summer, before being marketed fully next year.
Mr. Dunlop said that the design, which accommodates two people, could have other uses, such as for disaster relief and housing for the London Olympics.
For music events, the cardboard houses will be ordered online and put up at the sites by the Myhab team before the festival-goers arrive and removed by the company afterwards. They can be personalized and the company will offer reductions on the expense if people agree to sell exterior advertising space.
The biggest festivals attract tens of thousands of participants, with Glastonbury having some 150,000 each year. Altogether there are around 100 annual music festivals where people camp in the UK. The events are becoming increasingly environmentally conscious.
BCA
答案解析：
1. “Eco-friendly tents” in paragraph 1 refer to tents _______.
A. economically desirable
B. favorable to the environment
C. for holding music performances
D. designed for disaster relief
解析：B正确
第一段的“Eco-friendly tents”指的是什么样的帐篷？
前面的In a victory of green business that is certain to appeal to environmentally-aware music-lovers，提到了环保意识这个关键词
2. Mr. Dunlop established his business ______.
A. independently with an interest-free loan from Mint
B. with the approval of the City’s administration
C. in partnership with a finance group
D. with the help of a Japanese architect
解析：C正确
Dunlop先生是怎样做生意的?
To raise money for the idea, he toured the City’s private companies which fund new business and found a supporter in the finance group Mint.从这句话可以知道他是通过寻找赞助来做起生意的
3. The passage is mainly concerned with ______.
A. an attempt at developing recyclable tents
B. some efforts at making full use of cardboards
C. an unusual success of a graduation project
D. the effects of using cardboard tents on music festivals
解析：A正确
这段文章主要说的是什么？
文章主要说的就是一种环保的可循环使用的帐篷。
参考译文：
在有些节日里，诸如格拉斯顿伯里音乐节，帐篷遍布整个城市的情况也许再也不会和以前一样了。绿色经济成功唤起了音乐爱好者们的环保意识。一位设计专业的学生将得到财政上的资助以生产一种环保的，由纸板制成的帐篷。在乐队和人群回家后，这些帐蓬可循环使用。
像格拉斯顿伯里音乐节这种重要的节日，每年在活动结束后都会扔掉10,000个一次性的帐蓬。詹姆斯•邓洛普在西英格兰大学的最后一个学年里，想出了一种可被循环利用的材料。而且为了适应英国的夏季，这种纸板应该是防水的。
一位日本的建筑师已经用纸板造出了包括教堂在内的大型建筑物。邓洛普先生从中得到了启发，用纸板制成了帐篷，他把这种帐篷叫做Myhabs.
邓洛普先生从他的产品设计专业毕业后，他的这一设计在年度设计新锐展上获得了大奖，他决定把这一设计用于商业。
为了给这一理念筹集资金，他走访了市里的为新企业投资的私人公司，并在Mint财团找到了支持者。他向Mint的四位董事介绍了他的这一想法，并获得了他们的支持。Mint答应为MyHab投资500,000英镑，并占有邓洛普先生业务30%的股份。在第二年全面上市之前，第一顶Myhabs帐蓬应在今年夏天的节日上进行试用。
邓洛普先生说，能容纳两人的这一设计，还可以有其它的用途，如用于救灾，为伦敦奥林匹克运动会提供住房等。
举办音盛会时，可以在线订购这种纸板房，并可由Myhab小组成员在节日参加者到来之前在现场搭建，之后再由公司负责拆除。这些帐篷可个性化搭建，如果使用者同意出售帐篷外部表面的广告位，公司还可以减免一些帐篷的费用。
最大的节日会吸引几万人参加，每年的格拉斯顿伯里音乐节约有150,000名参加者。每年在英国举办的100个音乐节里，人们都会来此露营。这些活动也越来越注重环保了。
词汇及短语：
appeal to: 向…呼吁; 向…请求
例：By appealing to his better nature, we persuaded him to change his mind.
我们唤醒了他的良知, 劝他改变了主意。
financial：财政的, 金融的
例：The company was in deep financial difficulties.
该公司陷入了严重的财务困难。
eco-friendly：adj. 对生态环境友好的,不妨害生态环境的
cardboard：硬纸板
market：vt. 在市场上出售某物;推销
put up：建立; 竖起
例： I want to put up a fence between our property and our neighbor's.
我要在我们和邻居的地产之间修道篱笆。
afterwards：adv. 然后,后来地
exterior：外部的
participant：参加者, 参与者
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