win更新管理工具有用吗_7个非常有用的在线业务管理工具-CSDN博客

win更新管理工具有用吗

Though there is a lot of work involved in creating and managing an online business, there are plenty of useful tools around to help you do things quicker, smarter and more easily. Today, there are applications and services, many of them free to use, which can help you do everything from building professional standard websites and eCommerce stores, to ensuring you’re well prepared for the worst kind of emergencies. Here, we’ll look at seven of the most useful.

尽管创建和管理在线业务涉及很多工作，但仍有许多有用的工具可帮助您更快，更智能，更轻松地完成工作。如今，已经有了应用程序和服务，其中许多都是免费使用的，它们可以帮助您完成从构建专业标准网站和电子商务商店到确保为最紧急情况做好充分准备的一切工作。在这里，我们将看看最有用的七个。

1. WordPress (1. WordPress)

WordPress is the perfect tool for creating fully functioning, professional websites. This completely free CMS platform has been used to create 35% of the world’s websites and has been developed over many years to make it easy for anyone with basic computer skills to use.

WordPress是创建功能全面的专业网站的理想工具。这个完全免费的CMS平台已被用来创建全球35％的网站，并且经过多年的发展，使拥有基本计算机技能的任何人都可以轻松使用它。

What’s more, with thousands of free themes and tens of thousands of free plugins, WordPress users can create websites that are uniquely designed and which have unparalleled functionality compared to other website creation software. With it, you can build any kind of website and have it perform any kind of function. The sheer scope of its plugins gives any website enormous potential.

而且，借助成千上万的免费主题和成千上万的免费插件，WordPress用户可以创建独特设计的网站，并且与其他网站创建软件相比，它们具有无与伦比的功能。有了它，您可以构建任何类型的网站，并使其具有任何功能。其插件的绝对范围为任何网站提供了巨大的潜力。

If that’s not enough, its massive popularity means that beginners have a vast range of online support to help them with any issues, with many websites and web hosts offering specialist support in all areas of its use.

如果这还不够的话，它的广泛流行意味着初学者可以获得广泛的在线支持，以帮助他们解决任何问题，许多网站和网络托管服务商在其使用的所有领域均提供专家支持。

2. WooCommerce (2. WooCommerce)

If your main purpose is to sell products or services online, then you will need to create an eCommerce store. The ultimate tool for doing this is WooCommerce, which is actually a WordPress plugin rather than a standalone program. Essentially, once you have created your WordPress website, all you need to do is install and activate the free WooCommerce plugin and your site is transformed into an eCommerce store. All you have to do then is set up the store and add the products (physical or digital) or services (including bookings and reservations) that you want to offer.

如果您的主要目的是在线销售产品或服务，那么您将需要创建一个电子商务商店。做到这一点的最终工具是WooCommerce ，它实际上是一个WordPress插件，而不是一个独立的程序。本质上，一旦创建了WordPress网站，您所需要做的就是安装并激活免费的WooCommerce插件，然后您的网站将转变为电子商务商店。然后，您要做的就是设置商店，并添加要提供的产品(物理或数字产品)或服务(包括预订和预订)。

WooCommerce is a user-friendly plugin that helps you manage sales, inventory, payment and delivery. It is so popular; it is one of the few WordPress plugins to have its own set of plugins. These provide additional functionality to enhance the customer experience and to make it easier for you to manage your store.

WooCommerce是一个用户友好的插件，可帮助您管理销售，库存，付款和交付。它是如此受欢迎；它是少数具有自己的插件集的WordPress插件之一。这些提供了额外的功能，以增强客户体验，并使您更轻松地管理商店。

3. PersonalSign (3. PersonalSign)

Many people fall victim to online scams like phishing because they are unable to tell the difference between a genuine email and one which scammers have tried to make look authentic. PersonalSign is an email signing certificate that puts a stop to this by letting recipients of your emails quickly verify that it is trustworthy. Additionally, the contents of your email and any attachments you send are encrypted, preventing them being stolen or tampered with during transit or at rest.

许多人成为网络钓鱼等网络诈骗的受害者，因为他们无法分辨出真实电子邮件与诈骗者试图使邮件看起来真实的电子邮件之间的区别。 PersonalSign是电子邮件签名证书，通过使您的电子邮件的收件人快速验证它是否可信任来阻止此操作。此外，您的电子邮件和您发送的所有附件的内容均经过加密，以防止它们在运输或休息期间被盗或被篡改。

PersonalSign isn’t just of benefit to your customers, either. Many businesses fall victim to phishing because employees receive fake emails purporting to come from executives in their own company – often asking for money to be transferred to the scammers’ account or asking for sensitive data. Email signing certificates put an end to this, too.

PersonalSign不仅使您的客户受益。许多企业成为网络钓鱼的受害者，因为员工收到伪造的电子邮件，声称它们是来自其公司高管的电子邮件-通常要求将钱转入诈骗者的帐户或要求提供敏感数据。电子邮件签名证书也结束了这一点。

4. cPanel托管 (4. cPanel hosting)

When setting up your online business, one of the first decisions you will need to take is on the type of hosting package you wish to use. While there are many different types of hosting to choose from (e.g. shared, VPS, dedicated server or cloud) one of the things you will need to consider is the type of control panel which your hosting will come with.

设置在线业务时，您首先需要做出的决定之一就是要使用的托管软件包的类型。尽管有许多不同类型的主机可供选择(例如，共享，VPS，专用服务器或云)，但您需要考虑的事情之一是主机随附的控制面板的类型。

The control panel is the interface you will use to manage your hosting and your websites. The most common form of hosting uses Linux-based servers and the most popular control panel for Linux is cPanel. cPanel web hosting makes it easy to manage your web hosting and email; its user-friendly interface offers simple file management, 1-click application installs and a comprehensive suite of useful tools that enable you to carry out a wide range of management activities. Setting up new domains, automating updates, adding new email addresses, etc., is a breeze with cPanel.

控制面板是用于管理托管和网站的界面。托管的最常见形式是使用基于Linux的服务器，而Linux最流行的控制面板是cPanel。通过cPanel虚拟主机，可以轻松管理您的虚拟主机和电子邮件；其友好的用户界面提供了简单的文件管理，一键式安装应用程序以及一整套有用的工具，使您能够执行各种管理活动。使用cPanel轻松设置新域，自动更新，添加新电子邮件地址等。

5. Google Analytics(分析) (5. Google Analytics)

Data has become the backbone of today’s decision-making processes and this is equally true of running a website. Google Analytics (GA) is a free tool, provided by Google, that gives you in-depth data on visitors to your website. Going way beyond telling you how many visitors your website gets, when they visit and where from; GA can be used to track where visitors have found you, which pages they visit, how long they spend on each page and what pages they exit from.

数据已成为当今决策过程的基础，运行网站同样如此。 Google Analytics ( 分析 )是Google提供的免费工具，可为您提供有关网站访问者的深入数据。不仅可以告诉您您的网站有多少访问者，他们何时访问以及来自何处； Google Analytics(分析)可用于跟踪访问者在哪里找到您，他们访问了哪些页面，在每个页面上花费了多长时间以及从哪个页面退出。

Perhaps most importantly, you can use GA to improve your marketing. You can set up goals to track visitor progress through your sales funnel, including analysing how effectively your ads and other online marketing techniques generate conversions.

也许最重要的是，您可以使用Google Analytics(分析)来改善您的营销。您可以设置目标以通过销售渠道跟踪访问者的进度，包括分析广告和其他在线营销技术如何有效地产生转化。

What’s more, GA is incredibly easy to set up and integrate with your website. WordPress users can do the integration simply by using a plugin.

而且，GA非常易于设置和与您的网站集成。 WordPress用户只需使用插件即可进行集成。

6. Yoast SEO (6. Yoast SEO)

The success of your online venture depends upon the number of visitors you get to your website. Unless you want to rely heavily on paid advertisements, the main way to get visitors is through ranking well in search engine results. Search engine optimisation, however, is a complicated and ongoing process covering everything from site speed and mobile-friendliness to website structure, keyword placement and domain authority.

在线创业的成功取决于您访问网站的访客数量。除非您想严重依赖付费广告，否则吸引访问者的主要方法是在搜索引擎结果中排名良好。然而，搜索引擎优化是一个复杂而持续的过程，涉及从网站速度和移动设备友好性到网站结构，关键字放置和域授权等各个方面。

When it comes to on-site SEO, there is no better tool than the free Yoast SEO plugin for WordPress. This plugin automatically looks after much of the optimisation you will need to do while providing wizard-like guidance to ensure any content you are creating meets the most up-to-date SEO requirements.

当涉及到现场SEO时，没有比免费的适用于WordPress的Yoast SEO插件更好的工具了。该插件会自动处理您需要做的大部分优化工作，同时提供类似向导的指导，以确保您创建的任何内容都符合最新的SEO要求。

7. 自动化的远程备份 (7. Automated remote backups)

The final tool you should consider is automated remote backups. A necessity rather than an option, a remote backup is the only fall back you will have if you lose your website data. Should your site be hacked, your server fail, your data be corrupted or even if you accidentally press the delete button, there’s the potential that you could lose the entire content of your website and the website files themselves. Failure to restore your website swiftly can have catastrophic consequences and even put you out of business completely. A remote backup can help you get your site back online quickly.

您应该考虑的最后一个工具是自动远程备份。如果丢失网站数据，则远程备份是必不可少的，而不是必需的选择。如果您的网站被黑客入侵，服务器出现故障，数据被损坏，或者即使您不小心按下了删除按钮，都有可能会丢失网站的全部内容以及网站文件本身。无法快速还原您的网站可能会造成灾难性后果，甚至使您彻底倒闭。远程备份可以帮助您使站点快速恢复在线状态。

An automated backup service does more than just back up. It enables you to take backups as frequently as your business needs, it saves the files remotely from your own server, provides enough space for multiple backups and even checks that the backups are not themselves corrupted. You can also encrypt your backups to ensure that you comply with data protection regulations.

自动备份服务的功能不只是备份。它使您能够根据业务需要进行频繁的备份，可以从您自己的服务器远程保存文件，为多个备份提供足够的空间，甚至可以检查备份本身是否未损坏。您还可以加密备份以确保符合数据保护法规。

结论 ( Conclusion )

There are a huge number of tools you can use to create and manage your websites and it can be challenging to search through them all looking for the best ones. The tools and services we have shown here are those which we think provide great value and are exceptionally useful.

您可以使用大量工具来创建和管理您的网站，搜索它们以寻找最佳网站可能具有挑战性。我们在这里展示的工具和服务是我们认为提供巨大价值并且非常有用的工具和服务。

If you are looking for first-class web hosting for your online business, visit our homepage to discover our wide range of hosting solutions.

如果您正在为在线业务寻找一流的网络托管，请访问我们的主页，以发现我们广泛的托管解决方案。