工业物联网与物联网区别
Globally, there are now 7 billion IoT devices in use and that doesn’t include smartphones, computers or tablets. By 2025, that figure is set to rise to 22 billion – a staggering number of connected devices, all capable of gathering rich data and providing communication channels between businesses and consumers. Indeed, the IoT is already providing eCommerce companies with a range of benefits and in this post, we’ll look at what they are.
在全球范围内,目前有70亿个IoT设备在使用,其中不包括智能手机,计算机或平板电脑。 到2025年,这一数字将增至220亿个–数量惊人的连接设备,所有设备都能够收集丰富的数据并提供企业与消费者之间的通信渠道。 实际上,物联网已经为电子商务公司提供了一系列好处,在本文中,我们将研究它们的含义。
1.库存情报 (1. Inventory intelligence)
The IoT provides eCommerce companies with a range of data and intelligence for improved operations. One key area is real-time inventory tracking. The use of IoT sensors in warehouses ensures accurate information is always available about which products are in stock, which need reordering and for those selling items with limited shelf-lives, which are out of date. And all this can be achieved with the absolute minimum human input. Bluetooth or RFID chips can be attached to individual items or to batches and these are read by sensors which are linked to the inventory system over the internet. Even if a company has warehouses across the globe, all items regardless of location can be tracked on a single system.
物联网为电子商务公司提供了一系列数据和情报,以改善运营。 一个关键领域是实时库存跟踪。 在仓库中使用IoT传感器可确保始终准确地提供有关库存中哪些产品,哪些产品需要重新订购以及那些销售期限有限的商品的信息。 所有这些都可以通过绝对最小的人工输入来实现。 蓝牙或RFID芯片可以连接到单个物品或批次,并由传感器读取,这些传感器通过互联网链接到库存系统。 即使公司在全球设有仓库,也可以在单个系统上跟踪所有物品,无论其位置如何。
2.提高生产力 (2. Improved productivity)
Still in the warehouse, IoT can help with more than just inventory tracking. It can, for example, be used to track and monitor a variety of other things, such as ensuring temperatures and humidity are at the right levels to prevent damage to items or to monitor the health of critical machinery without the need for human inspection.
物联网仍在仓库中,不仅可以帮助库存跟踪。 例如,它可以用于跟踪和监视其他各种事物,例如确保温度和湿度处于正确的水平,以防止物品损坏或监视关键机械的健康状况,而无需人工检查。
It can also be used to track the speed and efficiency of picking and despatching items and can even locate items for picking – so much so that some eCommerce companies use IoT enabled robots for this process.
它也可以用于跟踪拣选和发货的速度和效率,甚至可以定位要拣选的物品-如此之多,以至于一些电子商务公司在此过程中使用支持IoT的机器人。
3.交货跟踪 (3. Delivery tracking)
Delivery has always been one of the biggest issues with buying things online. Problems with getting the item delivered on time, in one piece and when someone is in to sign for it have been real challenges. The use of IoT sensors that use RFID and GPS technology means most major delivery companies now have a means of letting you and your customers know where the product is and when it will be delivered. It even gives the flexibility to reschedule if necessary.
交付一直是在线购买商品的最大问题之一。 准时交付,一件交付以及有人签收时遇到的问题是真正的挑战。 使用使用RFID和GPS技术的IoT传感器意味着,大多数主要的交付公司现在都可以通过一种方式让您和您的客户知道产品在哪里以及何时交付。 如有必要,它甚至还提供了重新安排的灵活性。
In addition, this technology also enables companies to create faster delivery schedules which use less fuel, making them cheaper and more environmentally friendly.
此外,该技术还使公司能够制定更快的交货时间表,从而减少燃料消耗,使其更便宜,更环保。
4. 破折号按钮 (4. Dash buttons)
Dash buttons are IoT devices which enable customers to buy a specific product just by pressing them. Originally an idea used by Amazon, which has now stopped issuing them, they may be more useful to retailers who specialise in selling particular consumable products, such as printer cartridges, razor blades, logs for wood stoves, etc.
破折号按钮是IoT设备,使客户只需按一下即可购买特定产品。 最初由亚马逊使用的一种想法,现在已停止发行,但对于专门销售特定易耗品的零售商(例如打印机墨盒,剃须刀刀片,木炉的原木等),零售商可能会更有用。
5.增强客户体验 (5. Enhanced customer experience)
Dash buttons are just one of the many ways that IoT is helping to improve the customer experience. IoT devices are capable of gathering immense volumes of data which can be used and analysed, alongside data from other sources, to help better understand how customers use their products and delivery services and how they can be improved.
短划线按钮只是物联网帮助改善客户体验的众多方式之一。 物联网设备能够收集大量可以使用和分析的数据,以及其他来源的数据,以帮助更好地了解客户如何使用其产品和交付服务以及如何对其进行改进。
At the same time, companies can track the customers’ preferences for specific products or brands, analyse order histories and interpret shopping behaviours. They can use this data to increase user engagement and provide personalised shopping experiences that will lead to higher sales.
同时,公司可以跟踪客户对特定产品或品牌的偏好,分析订单历史并解释购物行为。 他们可以使用这些数据来提高用户参与度,并提供个性化的购物体验,从而带来更高的销售额。
With some products, IoT can be used after the sale has been completed, for example, it can monitor the health of a product and inform the customer if a repair needs to take place. The same goes for products which use consumables – an IoT air freshener, for example, can let the company and the customer know when a refill is needed. If the company knows a refill order is imminent, it can automate the dispatch of a special offer to the customer in advance.
对于某些产品,可以在销售完成后使用IoT,例如,它可以监视产品的运行状况并通知客户是否需要维修。 使用消耗品的产品也是如此—例如,IoT空气清新剂可以让公司和客户知道何时需要补充。 如果公司知道迫近补货订单,则可以提前自动向客户发送特价商品。
对云托管的需求 (The need for cloud hosting)
As all the information collected from IoT devices is transmitted over the internet, public cloud hosting is the most obvious choice for the applications needed. And, to take full advantage of the IoT, eCommerce companies need to have the capacity to collect, store and analyse the real-time data that they are gathering. Again, this is best suited to the public cloud which provides them with the agility and scalability to tackle the big data tasks quickly whilst also ensuring they only pay for IT resources as and when they use them.
由于从物联网设备收集的所有信息都通过Internet传输,因此公共云托管是所需应用程序的最明显选择。 而且,要充分利用物联网,电子商务公司需要具有收集,存储和分析所收集的实时数据的能力。 同样,这最适合于公共云,该公共云为他们提供敏捷性和可伸缩性,以快速处理大数据任务,同时确保它们仅在使用时和使用时为IT资源付费。
结论 (Conclusion)
From the warehouse to aftersales, the IoT is transforming how eCommerce companies operate. It helps them to better understand their customers and improve the way they do business, whether that is in inventory management, dispatch, marketing, sales or business development.
从仓库到售后,物联网正在改变电子商务公司的运营方式。 它可以帮助他们更好地了解客户,并改善其开展业务的方式,无论是在库存管理,调度,营销,销售还是业务发展方面。
If you are considering using the IoT and are looking for public cloud hosting, check out our cloud hosting solutions.
如果您正在考虑使用IoT并正在寻找公共云托管,请查看我们的云托管解决方案 。
翻译自: https://www.eukhost.com/blog/webhosting/5-ways-the-iot-is-transforming-ecommerce/
工业物联网与物联网区别