Win7:
@echo off
set CUR_DIR=%~dp0
set LINK_NAME=YourAppName.lnk
set DEST_DIR=C:\ProgramData\Microsoft\Windows\Start Menu\Programs\Startup
copy /Y "%CUR_DIR%%LINK_NAME%" "%DEST_DIR%\%LINK_NAME%"
XP:
@echo off
set CUR_DIR=%~dp0
set LINK_NAME=YourAppName.lnk
set DEST_DIR=C:\Documents and Settings\All Users\「开始」菜单\程序\启动
copy /Y "%CUR_DIR%%LINK_NAME%" "%DEST_DIR%\%LINK_NAME%"