int appleID = 0; // 应用程序编号
NSString *sUrl = [NSString stringWithFormat:@"itms-apps://ax.itunes.apple.com/WebObjects/MZStore.woa/wa/viewContentsUserReviews?type=Purple+Software&id=%d", appleID];
[[UIApplication sharedApplication] openURL:[NSURL URLWithString:sUrl]];