Research on HUAWEI, One of the Tech Giant in China

See through Huawei’s business strategy can we learn how Huawei becomes one of the tech giant in China. For marketing strategy, Huawei does not seek to maximize profits. "Profit maximization is actually squeezing out the future and hurting the company's strategic position", said by CEO Ren Zhengfei, Speech at the EMT Conference, 2010. Focus on clients, for Huawei, the purpose of enterprise innovation is to meet customer needs and create value for customers. Only to win customer’s trust can they stand in the society and market is the ultimate standard for testing enterprise innovation. Last but not least, increase investment in research and respond flexibly to future uncertainties.

Strategy for Talents, Huawei looks to the world and recruit talents.They establish strategic competence centers in strategic resource concentration areas.

“We will increase investment in basic research and innovation, and attract high-end innovative talents, and opportunity is the first factor to attract talent.Huawei’s spirit shows that “multicultural workforce is more inclusive and creative”. Moreover, “The common qualities of these new employees from Western universities are ‘can bear hardships’, ‘know how to cherish’, ‘strong time management’, and ’fast team integration’. The spirit of hard work shown by them is highly consistent with Huawei's core values”, said Huawei CFO Meng Wanzhou, 2017 New Year speech.

From another respect, Huawei showcases their sustainability and resilience where we can draw more insightful conclusions.

Speaking about sustainability, which empowers a company to survive, Huawei carried out their strategy of sustainability very completely in many aspects in environmental, economic, social and technical fields.

According to Huawei official website, every aspect is shown by numbers. For example, for environmental sustainability, which tenet are: clean, high efficiency and low carbon, Huawei's Shenzhen and Dongguan parks use 100% clean energy. Their Digital Energy has helped customers generate 695.1 billion KWH of green power and save 19.5 billion KWH of electricity. Huawei announced to make “Green products, green operations, green supply chains”, as the result, they will continue to promote energy conservation and emission reduction, increase the use of renewable energy and promote economic circulation.

Economically, in 2022 sales revenue was roughly 642,338 Million CHY or RMB, that is 92,379 Million USD (the amount of USD is converted at the end of 2022 exchange rate: RMB 6.9533 to USD 1). In order to accelerate the digital transformation and intelligent upgrading of thousands of industries, Huawei has built the Kunpeng computing industry for general computing and the Centeng AI computing industry for artificial intelligence, and worked with partners to promote industrial development and accelerate ecological prosperity. These core industries has not only brought advantage to China’s technology but also further increased the speed of economic development.

Form the social level, Huawei takes network security and privacy protection as the company's highest policy, which adheres to investment, and is open and transparent. “Secure and reliable” is the slogan. More than 30 network security certificates were obtained throughout the year to provide customers with internationally recognized security. They have also processed more than 25,000 data subject requests in time and in a efficient way, respecting and protecting users’ privacy.

Technically, Huawei does not practise monopoly of technology and practices “digital inclusion”. They launched the TECH4ALL Digital Inclusion Initiative in 2019, and over the past four years, it has worked with global partners to continuously promote the implementation of the project, using digital technology to help the world to develop more equitably and sustainfully. For instance, Huawei's Mobile Money solution provides financial inclusion services to more than 400 million people in more than 20 countries. That is to say, Huawei’s digital inclusion is conducive to promoting the fairness of both sides of the transaction in the real “social-economic relationship” and promoting the fairness of the opportunities that is available to various groups in the economic society. The typical feature of digital platforms is that they tend to exclude competition and thus create monopolies. In this case, digital inclusion is to include more members of the digital platform, so that the digital platform itself can better play the characteristics of public, inclusive and competitive, so as to maximize the mobilization of competition, avoid monopoly and the resulting risks. Moreover, Huawei calls the whole industry to work together, share responsibilities, unify standards, formulate clear regulatory measures, and establish a safe and reliable, open and transparent, cooperative and win-win 5G security ecosystem that is widely recognized by stakeholders.

Huawei showed their unremitting self-preservation and self-improvement especially receiving heavy strikes from the United States early from 2018 to now. Lack of corresponding technology and substance support, Huawei pulled themselves up on their own and did huge progress such as developing own OS “HongMeng”, computing industry “Kunpeng”, researching independent chips and 5G technology. Under the organization of IMT-2020(5G) promotion Group, Huawei has fully completed 5G-A(that is, 5.5G) technical performance testing.

Huawei’ fate is just like China in recent Centuries and coincides with diplomatic policy of China: independence and self-reliance. As a matter of fact, Huawei always carry a dream: to balance Apple and build a top tech company in China and even the logo is apple segments. In virtue of their efforts, it’s no longer a dream. In people’s mind in China, Huawei has already and undoubtedly become one of the tech giant, winning widespread social identification. China is committed to building a human community with a shared future. Following the policy of governance, Huawei upholds the vision of a community with a shared future for mankind as well.