facebook网络架构_Facebook终于启动了网络搜索

facebook网络架构

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The web search integration that we reported was on its way this past July, finally arrived at Facebook this afternoon. Facebook initially rolled out the new feature earlier in the day, only to apparently have a change of heart and roll back the launch, as well as taking down a blog post announcing it. The blog post is back up now at a new URL.

我们报告的网络搜索集成已于今年7月开始进行,今天下午终于到达了Facebook。 Facebook最初在当天早些时候推出了该新功能,但显然改变了主意并推迟了发布,并删除了发布该功能的博客文章。 现在可以通过新的URL 备份博客文章。

Web search on Facebook is something I have been calling for for over a year (initially at ReadWriteWeb and then here). It’s really a no-brainer for both the social network and Microsoft, who invested $240 million in Facebook just under a year ago. Search is one of the primary activities on the web, along with email and social networking, and it has been the easiest to successfully monetize. Facebook already has major footholds in those other two.

我一直要求在Facebook上进行网络搜索已经超过一年了(最初是在ReadWriteWeb,然后在这里)。 对于社交网络和微软而言,这确实是不费吹灰之力,一年前他们向Facebook投资了2.4亿美元。 搜索是电子邮件,社交网络以及Web上的主要活动之一,它是最容易成功获利的方法。 Facebook在其他两个方面已经占有重要的立足点。

comScore says that Facebook only fields 186 million searches per month, though about 15 months ago, Facebook’s own numbers pegged it at 600 million. Either way, that’s not enough to put much of a dent in Google’s dominant search lead. But remember that currently, searches on Facebook are only for things on Facebook — events, groups, pages, profiles — often times things that outside search engines can’t see. So comparing Facebook’s pre-Live search implementation to general web search is really apples to oranges. MySpace, which already integrates web search, serves 585 million per month — can we expect a jump to a similar level now that Facebook has web search? How many of Facebook’s users would stay on the site to complete web searches if they didn’t have to leave to go to Google?

comScore表示,Facebook 每月仅进行1.86亿次搜索 ,尽管大约15个月前,Facebook自身的数字为6亿次 。 无论哪种方式,都不足以让Google占主导地位的搜索领先地位大打折扣。 但请记住,目前,在Facebook上搜索只 Facebook 的东西-事件,群体,网页,型材-很多时候,事情以外的搜索引擎无法看到。 因此,将Facebook的Pre-Live搜索实施与一般的Web搜索进行比较,实际上是从苹果到橘子。 MySpace已经集成了网络搜索功能,每月提供5.85亿的服务量-既然Facebook拥有网络搜索功能,我们能否期望达到类似水平? 如果有很多Facebook用户不必离开去Google,他们会留在该网站上完成网络搜索吗?

不仅仅是“仅”网络搜索? (More Than “Just” Web Search?)

What’s really interesting is that VentureBeat is reporting that Facebook is tweaking Live Search results pages in ways that suggest it is leaning on your social data (such as location, interests, etc.). We didn’t notice that in any of our tests, but that could be a powerful differentiator for folks deciding to stay on Facebook for a web search or travel off site to Google.

真正有趣的是, VentureBeat报告称Facebook正在以某种方式调整实时搜索结果页面,表明其依赖于您的社交数据(例如位置,兴趣等)。 我们在任何测试中都没有注意到这一点,但是对于那些决定留在Facebook上进行网络搜索或从Google离开网站的人们来说,这可能是一个有力的区分因素。

Angus Norton, Senior Direct of Live Search at Microsoft, says that the two companies are planning to “explore additional ways to integrate Live Search more deeply into the Facebook experience.” Will that mean the type of social search ideas we discussed two weeks ago?

微软实时搜索高级总监安格斯·诺顿(Angus Norton) 表示,两家公司计划“探索将Live Search更深入地集成到Facebook体验中的其他方法。” 这是否意味着我们两周前讨论过的社交搜索提示类型?

It might. Said Sebastian Gard, the Viral Marketing Manager in the Digital Experiences team at Live Search Consumer Marketing at Microsoft (they really suck at titling things over there), “Facebook is taking a very thorough approach to how they’re putting Live Search in, however – they’re not just plugging web search in like we’ve seen other social networks do.”

它可能。 微软公司实时搜索消费者营销部门数字体验团队的病毒营销经理塞巴斯蒂安·加德说 (他们确实很喜欢在那儿滴答作响),“尽管如此,Facebook正在采取一种非常彻底的方法来实施实时搜索。 –他们不仅仅是像其他社交网络一样插入网络搜索。”

Intriguing. Hopefully the roll out sticks this time!

有趣的。 希望这次能够坚持下去!

翻译自: https://www.sitepoint.com/facebook-finally-launches-web-search/

facebook网络架构

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