大数据时代还有个人隐私?呵呵!

某软件的一段说明文字,从侧面反映了“大数据时代”个人隐私极易泄露的现实。

If you’re interested in your privacy, please read this.

Nearly every software product you use collects information about you. Search engines, games, everything. We do the same. This allows us to provide better products and services for you. But we promise that we will never publish or share any of your personally identifiable information nor allow anyone else to use it to market to you without your consent. We promise to keep your privacy private.

However, we do use the information we collect to gain insight into interesting trends. We do so by removing anything and everything that identifies you. We then combine this data with information from millions of other users. This generic information may be shared with third parties. These third parties may use the de-identified and aggregated information to provide business intelligence services to their customers. But it cannot be used to identify or target you. Period.

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