You can create a file "setenv.bat" (windows) for Tomcat 7 to pickup on startup to configure memory size and enable debugging etc. File path should be Tomcat7_installation_dir/bin/setenv.bat
Its content is like:
set CATALINA_OPTS=-Xms1024M -Xmx2048m -XX:MaxPermSize=1024m -agentlib:jdwp=transport=dt_shmem,server=y,suspend=n,address=tomcat_shared_memory_id