如果有一个人在我创业之前告诉我这些

听别人的个人经历，并持保留态度，结合自己用来参考。

1. 首先验证想法。不要浪费时间来建造无人需要的东西。
2. 扼杀你的自我。 创业内容不在于自我，而是关于用户。必须去想用户想要什么，而不是我想要什么的。
3. 不要盲目躺平顺从投资者，更多的去追逐用户，然后投资者就会追逐你。
4. 永远不要招聘经理。 只招聘 工作执行者，直到 PMF(产品/市场匹配) 。
5. 引导页是初创公司最不重要的事，把更多的精力放在产品本身。
6. 只用全栈开发人员。 在这个世界上，没有什么比开发团队更有效率的了。
7. 从第 1 天开始追逐全球市场。 在大多数情况下，无论目标市场是什么，都会赢或失败，因此请寻求更大的上涨空间。
8. 从第 2 天开始做 SEO。 越早越好。（优化网站内容和结构，提高网站在搜索引擎中的自然排名，从而获得更多的有机流量和曝光）
9. 当有一个新想法时，询问现有用户是否需要此功能，做到先销售，再投入开发。
10. 不要与企业合作/合作。 公司似乎总是个绝佳的机会。他们富有，会提供巨大的承诺，如数百万用户，等等。但每一次这一切都没有发生。因为你和那里的普通员工交谈。他们浪费你的时间，破坏焦点，转移优先事项。
11. 永远不要被炒作分散注意力，人生路上会遇到很多糟糕的人，甚至亲密的朋友也会使你浪费生命，只是因为在那个领域这很常见。
12. 不要开发消费者应用，只开发面向企业的应用（B2B），像买彩票一样。只有0.00001%的人能够大获成功，而其他大多数人则无法取得成功。即使用户数量很多，也会面临变现的挑战。
13. 不要把糟糕的项目坚持太久，最多 1 年。 有些项目就是行不通。在大多数情况下，要么是这个想法太错误了，以至于你甚至无法调整它，要么是一个个好的团队，但做这件事 变得不像一个团队，无法成功。
14. 技术会议是浪费时间。 他们花钱，耗费精力和时间，你都没真正接触过会议里的人。那里的大多数人都是公司的“好”员工，他们被派往那里作为忠于公司的福利。
15. 在 PMF 之前什么都不外包。 在创业公司中，几乎所有事情都需要以稍微不同的方式完成，更具创造性，并更多地融入愿景。外包时，外部成员对产品没有爱心，也没有案例。这只是他们无聊工作中的又一项任务。
16. 我花了太多时间筹集资金。我筹集了 10 多次，preseed、seed 和 A 轮。但每次都是一个 3-9 个月的项目，每周开会，而且有很多破坏。我有能力自给自足，但我仍然选择了风险投资的方式，我不知道为什么。老实说，我之前并不知道自给自足是一个可行的选择，也不知道有人在这样做。

英文

1. Validate idea first. I wasted at least 5 years building stuff nobody needed.
2. Kill your EGO. It's not about me, but the user. I must want what the user wants, not what I want.

3. Don't chaise investors, chase users, and then investors will be chasing you.

4. Never hire managers. Only hire doers until PMF.

5. Landing page is the least important thing in a startup.

6. Hire only fullstack devs. There is nothing less productive in this world than a team of developers.

7. Chase global market from day 1. You'll win or fail despite the market you target in most cases, so go for bigger upside.

8. Do SEO from day 2. As early as you can. I ignored this for 14 years. It's my biggest regret.

9. Sell features, before building them. Ask existing users if they want this feature. I run DMs with 10-20 users every day, where I chat about all my ideas and features I wanna add.

10. Hire only people you would wanna hug. My mentor said this to me in 2015. And it was a big shift. I realized that if I don't wanna hug the person, it means I dislike them. Even if I can't say why, but that's the fact. Sooner or later, we would have a conflict and eventually break up.

11. Invest all money into your startups and friends. Not crypt0, not stockmarket, not properties. I did some math, if I kept investing all my money into all my friends’ startups, that would be about 70 investments. 3 of them turned into unicorns eventually. Since 2022, I have invested all my money into my products, friends, and network.

12. Post on Twitter daily. I started posting here in March this year. It's my primary source of new connections and traffic.

13. Don't work/partner with corporates. Corporations always seem like an amazing opportunity. They're big and rich, they promise huge stuff, millions of users, etc. But every single time none of this happens. Because you talk to a regular employees there. They waste your time, destroy focus, shift priorities.

14. Don't get ever distracted by hype, e.g. crypt0. I lost 1.5 years of my life this way. I met the worst people along the way. Fricks, scammers, thieves. Some of my close friends turned into thieves along the way, just because it was so common in that space.

15. Don't build consumer apps. Only b2b. Consumer apps are so hard, like a lottery. It's just 0.00001% who make it big. The rest don't. Even if I got many users, then there is a monetization challenge.

16. Don't hold on bad project for too long, max 1 year. Some projects just don't work. In most cases, it's either the idea that's so wrong that you can't even pivot it or it's a team that is good one by one but can't make it as a team.

17. Tech conferences are a waste of time. They cost money, take energy, and time and you never really meet anyone there. Most people there are the "good" employees of corporations who were sent there as a perk for being loyal to the corporation.

18. Scrum is a Scam. If I had a team that had to be nagged every morning with questions as if they were children in kindergarten, then things would eventually fail. The only good stuff I managed to do happened with people who were grownups and could manage their stuff. We would just do everything over chat as a sync on goals and plans.

19. Outsource nothing at all until PMF. In a startup, almost everything needs to be done in a slightly different way, more creative, and more integrated into the vision. When outsourcing, the external members get no love and no case for the product. It's just yet another assignment in their boring job.

20. Bootstrap. I spent way too much time raising money. I raised more than 10 times, preseed, seed, and series A. But each time it was a 3-9 month project, meetings every week, and lots of destruction. I could afford to bootstrap, but I still went the VC-funded way, I don't know why. To be honest, I didn't know bootstrapping was a thing I could do or anyone does.

That's it.