<script type="text/javascript">
function confirmOrder(){
$("#orderForm").submit();
}
</script>
...
..
.
<form id="orderForm" class="form-horizontal" action="${pageContext.request.contextPath}/product">
...
..
.
<a href="javascript:;" onclick="confirmOrder()">
<img src="./images/finalbutton.gif" width="204" height="51"border="0" />
</a>
</form>