移入移除菜单

        * {
            margin: 0;
            padding: 0;
        }
        
        ul {
            list-style: none;
            width: 50px;
            height: 150px;
            background: skyblue;
            border-radius: 5px;
        }
        
        .box {
            position: fixed;
            right: 0;
            top: 50%;
            transform: translateY(-50%);
        }
        
        ul>li {
            width: 50px;
            height: 50px;
            line-height: 50px;
            text-align: center;
            border-bottom: 1px solid #ccc;
            color: #fff;
            font-size: 20px;
        }
        
        ul>li:last-child {
            border-bottom: none;
        }
        
        .subMenu {
            width: 250px;
            height: 270px;
            padding: 20px;
            box-sizing: border-box;
            border-radius: 5px;
            position: absolute;
            top: 50%;
            transform: translateY(-50%);
            right: 60px;
            background: #ccc;
            display: none;
        }
        
        .subMenu img {
            width: 210px;
            height: 220px;
        }

    <div class="box">
        <ul>
            <li class="iconfont icon-qq"></li>
            <li class="iconfont icon-weixin" id="weixin"></li>
            <li class="iconfont icon-youjian"></li>
        </ul>
        <div class="subMenu">
            <p>有惊喜喔</p>
            <img src="images/sina-ad.png" alt="">
        </div>
    </div>
    <script>
        //1.获取需要操作的元素
        const weixin = document.querySelector("#weixin");
        const subMenu = document.querySelector(".subMenu");

        //2.添加移入事件
        weixin.onmouseenter = function() {
            subMenu.style.display = "block";
        };

        //3.添加移出事件
        weixin.onmouseleave = function() {
            subMenu.style.display = "none";
        };
    </script>