阿里巴巴拍立淘按图搜索商品API返回值深度研究：图像识别技术的精准性与效率
一、引言
阿里巴巴拍立淘按图搜索商品API，是一项基于图像识别技术的搜索服务。它允许用户通过上传商品图片，系统自动识别图片中的商品信息，并返回与之相关的搜索结果。这一功能的实现，依赖于先进的图像识别技术，包括深度学习、计算机视觉等，为电商行业带来了革命性的变革。
item_search_img-按图搜索1688商品（拍立淘）
1688.item_search_img
公共参数
请求地址:
| 名称 | 类型 | 必须 | 描述 |
|---|---|---|---|
| key | String | 是 | 调用key（必须以GET方式拼接在URL中） |
| secret | String | 是 | 调用密钥 |
| api_name | String | 是 | API接口名称（包括在请求地址中）[item_search,item_get,item_search_shop等] |
| cache | String | 否 | [yes,no]默认yes，将调用缓存的数据，速度比较快 |
| result_type | String | 否 | [json,jsonu,xml,serialize,var_export]返回数据格式，默认为json，jsonu输出的内容中文可以直接阅读 |
| lang | String | 否 | [cn,en,ru]翻译语言，默认cn简体中文 |
| version | String | 否 | API版本 |
请求参数
请求参数：imgid=http://g-search3.alicdn.com/img/bao/uploaded/i4/O1CN01IDpcD81zHbpHs1YgT_!!2200811456689.jpg
参数说明：imgid:图片地址（使用淘宝upload_img接口上传图片，返回图片地址）
如:https://img.alicdn.com/imgextra/i3/15353738/TB2HDHAqN9YBuNjy0FfXXXIsVXa_!!15353738-0-beehive-scenes.jpg
响应参数
Version: Date:
| 名称 | 类型 | 必须 | 示例值 | 描述 |
|---|---|---|---|---|
| items | items[] | 0 | 按图搜索1688商品 |
响应示例
"items": {
"real_total_results": 80,
"error": "",
"item": [
{
"title": "精英篮球袜子男短袜加厚无骨缝头毛巾底吸汗透气户外跑步毛巾运动",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2020/490/610/23562016094_1701667707.jpg",
"price": "3.00",
"sales": 1600,
"num_iid": "634209995336",
"turnHead": "4.4%",
"seller_nick": "江西恒康麻业针织有限公司",
"area": "宜春市",
"detail_url": "https://detailp4p.1688.com/buyer/offerdetail/634209995336.html?trace_log=p4p&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.1/obj_p4pOfferExtV2&_p_isad=1&__track_scene=app_search&offerId=634209995336&type=p4p"
},
{
"title": "勇士篮球比赛运动袜 成人锦纶精英篮球袜 吸汗透气 一件代发",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2018/231/872/9624278132_504216710.jpg",
"price": "12.00",
"sales": 4,
"num_iid": "580998304735",
"turnHead": "33.3%",
"seller_nick": "深圳龙华区威町服装商行",
"area": "广州市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=580998304735&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.2/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "依兰针织定制压力运动袜足球篮球袜莱卡stance专业运动袜定做",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2018/697/992/8785299796_1251967097.jpg",
"price": "10.00",
"sales": 1,
"num_iid": "552588406258",
"turnHead": "28.8%",
"seller_nick": "诸暨市依兰针织有限公司",
"area": "诸暨市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=552588406258&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.3/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "专业户外运动毛巾底篮球袜透气吸汗防滑耐摩包裹防护可定制",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2018/046/945/8853549640_866248898.jpg",
"price": "7.70",
"sales": 116,
"num_iid": "569816875927",
"turnHead": "31.3%",
"seller_nick": "晋江沐胜服饰有限公司",
"area": "晋江市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=569816875927&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.4/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "领途中筒足球袜男士加厚毛巾袜透气耐磨运动袜现货批发训练足球袜",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2020/948/873/16050378849_1409184180.jpg",
"price": "6.50",
"sales": 8,
"num_iid": "638389370858",
"turnHead": "16.6%",
"seller_nick": "佛山市南海领途袜业有限公司",
"area": "佛山市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=638389370858&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.5/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "儿童专业精英篮球袜男詹姆斯高筒球袜少年毛巾底孩子童篮球袜子",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2020/987/710/22796017789_1483736682.jpg",
"price": "12.00",
"sales": 0,
"num_iid": "633288097525",
"turnHead": "5.1%",
"seller_nick": "莆田市秀屿区东庄成蹊百货商行",
"area": "莆田市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=633288097525&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.6/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "厂家批发定制男士中长筒毛巾底运动袜吸汗透气户外篮球袜",
"pic_url": "https://cbu01.alicdn.com/img/ibank/O1CN018hjpsa1IuyUjZ1LhN_!!6000000000954-0-cib.jpg",
"price": "7.50",
"sales": 0,
"num_iid": "634782849328",
"turnHead": "35%",
"seller_nick": "义乌市肖华日用品厂",
"area": "金华市",
"detail_url": "https://detailp4p.1688.com/buyer/offerdetail/634782849328.html?trace_log=p4p&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.7/obj_p4pOfferExtV2&_p_isad=1&__track_scene=app_search&offerId=634782849328&type=p4p"
},
{
"title": "恒源祥儿童袜子秋冬加厚毛圈袜男童女童冬季保暖舒适拼色中筒棉袜",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2020/841/940/23432049148_1169299785.jpg",
"price": "22.58",
"sales": 0,
"num_iid": "633985649183",
"turnHead": "9.8%",
"seller_nick": "宁陵县徘徊百货用品店",
"area": "宁陵县",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=633985649183&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.8/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "专业精英篮球袜男23号詹姆斯高筒球袜球星24号毛巾底儿童篮球袜子",
"pic_url": "https://cbu01.alicdn.com/img/ibank/O1CN01oseMNa1EJBLaqkU6C_!!6000000000330-0-cib.jpg",
"price": "13.80",
"sales": 2,
"num_iid": "634830426442",
"turnHead": "7.1%",
"seller_nick": "惠州市庄惠堂药材有限公司",
"area": "义乌市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=634830426442&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.9/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "防滑中筒足球袜 成人儿童毛巾底神袜男女短筒 专业运动低帮训练袜",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2020/370/224/23355422073_193481671.jpg",
"price": "13.00",
"sales": 4,
"num_iid": "633354011246",
"turnHead": "13.3%",
"seller_nick": "义乌市霓凰贸易有限公司",
"area": "义乌市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=633354011246&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.10/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "男士袜子 运动加厚男士运动袜子专业毛巾底袜高统篮球袜运动防滑",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2019/171/382/10866283171_1699305130.jpg",
"price": "2.09",
"sales": 0,
"num_iid": "638452161039",
"turnHead": "2.4%",
"seller_nick": "尤溪县小橘子商行",
"area": "三明市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=638452161039&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.11/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "精英篮球袜男中筒袜秋冬加厚运动袜毛巾底精英袜机能吸汗篮球袜",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2020/387/030/19507030783_202062677.jpg",
"price": "18.12",
"sales": 0,
"num_iid": "626278787885",
"turnHead": "10.3%",
"seller_nick": "丹阳市开发区易更强百货店",
"area": "镇江市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=626278787885&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.12/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "厂家可定制篮球袜毛巾底运动船袜毛圈户外中短筒精英跑步袜",
"pic_url": "https://cbu01.alicdn.com/img/ibank/O1CN010a3Or31cr7TT5Rh7e_!!6000000003653-0-cib.jpg",
"price": "5.00",
"sales": 0,
"num_iid": "634239572018",
"turnHead": "35%",
"seller_nick": "义乌市肖华日用品厂",
"area": "金华市",
"detail_url": "https://detailp4p.1688.com/buyer/offerdetail/634239572018.html?trace_log=p4p&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.13/obj_p4pOfferExtV2&_p_isad=1&__track_scene=app_search&offerId=634239572018&type=p4p"
},
{
"title": "成人篮球精英袜中筒运动袜高帮毛巾底加厚运动袜厂家可定制OEMODM",
"pic_url": "https://cbu01.alicdn.com/img/ibank/O1CN01h7ocHe1eKigg5fR1q_!!6000000003853-0-cib.jpg",
"price": "7.00",
"sales": 847,
"num_iid": "634342120328",
"turnHead": "17.5%",
"seller_nick": "石竹（佛山）网络科技有限公司",
"area": "佛山市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=634342120328&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.14/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "专业运动护小腿透气压力袜男女足球篮球登山骑行护膝护具可定制",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2020/324/624/18909426423_1635386330.jpg",
"price": "6.67",
"sales": 4,
"num_iid": "624074777563",
"turnHead": "9.8%",
"seller_nick": "广东力奥创新科技有限公司",
"area": "东莞市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=624074777563&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.15/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "篮球袜精英袜加厚高筒袜子男袜毛巾底运动袜毛巾袜儿童中筒长筒袜",
"pic_url": "https://cbu01.alicdn.com/img/ibank/O1CN01zD842C29LrmLsgOoj_!!2209542918052-0-cib.jpg",
"price": "9.35",
"sales": 0,
"num_iid": "637562663525",
"turnHead": "9.4%",
"seller_nick": "明光市铭航贸易商行",
"area": "上海市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=637562663525&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.16/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "篮球袜精英袜加厚高筒袜子男袜毛巾底运动袜毛巾袜儿童中筒长筒袜",
"pic_url": "https://cbu01.alicdn.com/img/ibank/2020/620/120/23626021026_1137453191.jpg",
"price": "18.51",
"sales": 0,
"num_iid": "633561596134",
"turnHead": "7.6%",
"seller_nick": "明光市泰恒贸易商行",
"area": "滁州市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=633561596134&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.17/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},
{
"title": "篮球袜精英袜加厚高筒袜子男袜毛巾底运动袜毛巾袜儿童中筒长筒袜",
"pic_url": "https://cbu01.alicdn.com/img/ibank/O1CN01vtDTIx2AVJYoL6BoL_!!2210254998208-0-cib.jpg",
"price": "9.26",
"sales": 0,
"num_iid": "636051482662",
"turnHead": "0%",
"seller_nick": "义乌市蜜英电子商务商行",
"area": "金华市",
"detail_url": "http://detail.m.1688.com/page/index.html?offerId=636051482662&sortType=&pageId=&abBizDataType=cbuOffer&trace_log=normal&traceId=bd52b859fb37482fa782f783fdf4a277&spm=a262eq.8850311.1688img_search.18/obj_normalOfferExtV2&__track_scene=app_search&type=normal"
},二、图像识别技术的精准性
- 高度精准的匹配能力：拍立淘API采用先进的图像识别技术，能够准确识别图片中的商品特征，从而返回最符合用户需求的商品信息。这一能力确保了搜索结果的精准性，帮助用户快速找到满意的商品。
- 数据挖掘与分析：通过对商品数据的挖掘和分析，拍立淘能够发现用户的购物偏好和趋势。系统可以根据用户的搜索历史和购买记录，为用户推荐相似的商品或搭配方案，进一步提高了搜索结果的精准性。
三、图像识别技术的效率
- 快速定位：拍立淘API采用先进的图像识别技术，能够在短时间内完成图片的识别和搜索。用户上传图片后，系统迅速返回相关商品信息，大大缩短了搜索时间。
- 丰富的商品库：阿里巴巴拥有庞大的商品库，涵盖了众多品类和品牌。拍立淘API能够充分利用这一优势，为用户提供更多样化的商品选择，同时保证了搜索结果的丰富性。
四、案例分析
在响应示例中，我们可以看到拍立淘API返回了包含商品标题、图片URL、价格、销量等信息的搜索结果。这些信息的返回，为用户提供了全面的商品数据，帮助用户更好地了解商品详情。同时，也体现了图像识别技术在商品搜索中的高效性和精准性。
五、结论
阿里巴巴拍立淘按图搜索商品API通过采用先进的图像识别技术，实现了快速定位、精准匹配的商品搜索功能。这一功能的实现，不仅简化了用户的搜索流程，提高了搜索效率，还为用户提供了更加精准、丰富的搜索结果。未来，随着技术的不断发展和优化，拍立淘API将继续为电商行业带来更多的创新和变革。
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