GOOGLE SPACE LAUNCHES AT LONDON'S HEATHROW AIRPORT TO FILL PASSENGERS' DEAD TIME

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原文链接：http://www.cnblogs.com/kaixin110/archive/2007/08/11/851793.html

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ATTN TV NEWS EDITORS, TECHNOLOGY AND TRAVEL CORRESPONDENTS

GOOGLE SPACE LAUNCHES AT LONDON'S HEATHROW AIRPORT TO FILL PASSENGERS' DEAD TIME

B-ROLL COVERAGE AVAILABLE VIA BT LOCAL ENDS FEED

STORY EMBARGOED UNTIL 00:01 GMT 24 NOVEMBER 2005

London - 24 November 2005 - The average airline passenger wastes over 9 hours a year waiting for flights. That adds up to more than a day of annual holiday allowance lost every year, and nearly three weeks of an average working life.

That's according to research published today (24 November) by internet company Google into the amount of dead time passengers spend at airports.

A half of British passengers surveyed said they had nothing better to do in airport terminals than eat, drink and shop. However, 71 per cent of respondents stated that they would like to use this time to find out more about their destination.

The top five things people want to find out are:

A map of their destination (73%)
Weather forecast for the destination (68%)
Which tourist traps to avoid (64%)
A guide of famous sites and landmarks (61%)
Information on how to get to the city centre (54%)

Moreover, a quarter of respondents said they would like to be able to fire-off some last minute emails, with a further 20 per cent suggesting they could use the time to pay their household bills online.

To answer this demand, on Thursday 24 November Google is launching Google Space at Heathrow's Terminal One. Google Space is a laboratory comprising Google pods, which travellers can access for free once through security to log onto the Internet, check their mail and use Google tools to find out about their destination.

MultiVu is making available to broadcasters in the UK B-roll footage (expected duration 10-12 minutes) to accompany Thursday 's launch.

Shotlist as follows:
Dur: approx. 10 minutes
Includes:
(Heathrow airport, London)

GVs Passengers in departures hall
Wide and top views of Google Space
Vox pops with passengers using Google Space
Interview with Lorraine Twohill, Director of European Marketing Programmes, Google
Interview with Duncan Tolson, Director of Commercial Telecoms and Media, BAA

To access the B-roll, please ask your MCR to record the feed from the following BT local ends:

Date: Wednesday, 23 November
Time: 15:30 - 15:45 GMT
Local ends: FL/PUF29
Origin: Ascent Media, Tel: 020 7691 5193

Google Space will be running at Heathrow's terminal one until 17th December. Google staff will be on hand at Google Space to offer advice and assistance to users.

The passenger research was commissioned by Google and conducted by independent market research firm Tickbox.net. It polled a sample of 1,826 UK consumers.

To find out more about Google Space, visit www.google.co.uk/googlespace.

For more information about Thursday's launch, please contact Oliver Pilgerstorfer of Hotwire, tel. 020 7608 2645 e-mail oliver.pilgerstorfer@hotwirepr.com.

For more information about the footage and/or Wednesday's feed, or to obtain a hard tape copy, please contact David Dix of MultiVu, tel. 020 7454 5184 e-mail david.dix@multivu.com.