Why should I care about BPMN 2.0?

Business Process Model and Notation (BPMN) is the global standard for process modelling and one of the most important components of a successful Business-IT-Alignment.

More and more organisations are using BPMN and in more and more universities BPMN is taught as a subject. These are the reasons:

Standard
BPMN is not owned by a certain enterprise but by an institution ( OMG), which is already established through other world-wide standards, e.g. UML. The standard is supported by many software products; you are less dependent on any particular vendor's products.
Simplicity
The principle behind BPMN is rather simple which is why you can very quickly work with this notation.
Power of expression
If necessary, with BPMN you can describe precisely how a process functions. This is however more difficult than describing the process only roughly. This way of precise modelling is possible, but not mandatory.
Implementation in IT
BPMN has been primarily developed to support a technical implementation of processes ("Process Automation"). The more important the IT is in a company, the more helpful is the use of BPMN.
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