最常见的WordPress错误16

Just as the sun rises in the east and sets in the west, there is one fact of life we can’t argue with–we all make mistakes. And while there isn’t a lot we can do to prevent them, we can learn from our mistakes. Even better, we can learn from other people’s mistakes!

就像太阳从东方升起,在西方落下一样,生活中有一个我们不能争辩的事实–我们都会犯错。 尽管我们可以采取很多措施来预防这种情况,但我们可以从错误中吸取教训。 更好的是,我们可以从别人的错误中学习!

Here, I’ve outlined 16 of the most common mistakes that WordPress users and developers make. Brush up on what other people are doing wrong so you can prevent these same blunders on your own site.

在这里,我概述了WordPress用户和开发人员犯的16个最常见的错误。 仔细检查其他人在做什么,以便您可以在自己的网站上防止同样的错误。

1.错过最好的插件 (1. Missing Out on the Best Plugins)

It will take some time for you to get to know all of WordPress’s plugins. Through trial and error, you will find what is best for you. However, we’re going to make this little research project infinitely easier. You must have these plugins:

您将需要一些时间来了解所有WordPress的插件。 通过反复试验,您会发现最适合自己的。 但是,我们将使这个小型研究项目变得更加轻松。 您必须具有以下插件:

  • Google XML Sitemaps

    Google XML网站地图
  • Contact Form 7

    联络表格7
  • Akismet

    Akismet
  • All in One SEO Pack

    一站式搜索引擎优化包

2.忘记备份您的网站 (2. Forgetting to Back Up Your Site)

Nothing works perfectly, especially in the world of technology. Crashes will happen. If you are unprepared, a very painful situation may be headed your way–loss of data. You can back up your site manually. Go to Tools, then Export–or to make life easier, use an automatic backup plugin like WP-DB-Backup.

没有什么能完美运行,尤其是在技术领域。 会发生崩溃。 如果您没有做好准备,可能会遇到非常痛苦的情况-数据丢失。 您可以手动备份您的站点。 转到工具,然后导出-或使用WP-DB-Backup等自动备份插件来简化工作。

3.使用不友好的永久链接结构 (3. Using an Unfriendly Permalink Structure)

Your WordPress default setting is not search-friendly. To get the most bang for your SEO buck, make sure you use keywords in your permalink structure. Here is what you do:

您的WordPress默认设置不支持搜索。 为了最大程度地发挥SEO优势,请确保在永久链接结构中使用关键字。 这是您的工作:

  • Go to Options

    转到选项
  • Select Permalinks in your Admin Panel

    在管理面板中选择永久链接
  • In the Custom Text box, enter “/%category%/%postname%/%post_id”

    在“自定义文本”框中,输入“ /%category%/%postname%/%post_id”

4.仅使用一台服务器 (4. Using Only One Server)

If you are a WPWebHost user, you can skip this step. If you are a Non-WPWebHost user, continue reading.

如果您是WPWebHost用户,则可以跳过此步骤。 如果您是非WPWebHost用户,请继续阅读。

Don’t underestimate the value of a Content Delivery Network (CDN)–it can really improve your reader’s experience. Here is what you do:

不要低估内容交付网络(CDN)的价值,它确实可以改善读者的体验。 这是您的工作:

  • Research CDNs like MaxCDN or Cloudflare

    研究CDN,例如MaxCDN或Cloudflare
  • Copy your content onto several mirror servers around the world

    将您的内容复制到世界各地的多个镜像服务器上

This will make it easier for a guest to view your page, no matter where they are visiting from. It decreases the load time because not all of the requests are being sent to the main web server.

无论访客来自何处,这都将使访客更容易查看您的页面。 因为不是所有请求都被发送到主Web服务器,所以它减少了加载时间。

5.不咨询分析程序 (5. Not Consulting Analytics Programs)

Would you drive your car at night without headlights? No. Then why would you run a blog without consulting an analytics program? Google Analytics monitors website traffic and keeps tally of the keywords that lead to your site. Trying to write to a target audience without analytics is like throwing your money out the window.

您会在没有大灯的夜晚开车吗? 否。那您为什么不咨询分析程序就运行博客? Google Analytics(分析)监视网站的访问量,并统计导致您访问网站的关键字。 尝试在没有分析的情况下写给目标受众,就像把钱花在窗外。

6.不集成网站管理员工具 (6. Not Integrating Webmaster Tools)

Without a little help, search engines don’t crawl very deep. If you want to get all your pages indexed, submit an XML sitemap to Google Webmaster tools. Taking advantage of webmaster tools also means you’ll be the recipient of lots of useful statistics.

没有一点帮助,搜索引擎就不会深入。 如果要为所有页面建立索引,请向XML网站地图提交Google网站管理员工具。 利用网站站长工具还意味着您将成为许多有用统计信息的接收者。

7.忽略Google Authorship标记 (7. Ignoring Google Authorship Markup)

The purpose of Google Authorship Markup is to increase credibility and maximize exposure. Who wouldn’t want that? The process is simple and the result is a photo next to the meta description in the search results.

Google Authorship Markup的目的是提高信誉并最大程度地提高曝光率。 谁不想要那个? 该过程很简单,结果是搜索结果中元描述旁边的一张照片。

8.不露面 (8. Being Faceless)

You know what a Gravatar is, right? If not, a Gravatar, or Globally Recognized Avatar, is an image that appears beside a blog comment or discussion forum. It is an image that represents you across the entire internet. Just like Google Authorship, Gravatars lend credibility and attract attention. If you aren’t using a Gravatar, get one as soon as possible. The registration is a simple, one-time process that will have a big influence on your blog.

你知道什么是墓碑吧? 如果不是,则Gravatar或全球认可的头像是出现在博客评论或论坛旁边的图像。 这是一张代表您整个互联网的图像。 就像Google Authorship一样,Gravatars具有信誉并引起关注。 如果您不使用Gravatar,请尽快购买。 注册是一个简单的一次性过程,会对您的博客产生很大的影响。

9.使用默认图标 (9. Using the Default Favicon)

A favicon is the icon associated with your website. It will be displayed in the browser’s address bar, next to the page title in a tab, and beside the page name in a list of bookmarks. Most WordPress newbies use the favicon that came with the theme. However, if you want to look more professional, you really need to have a custom icon. Here is what you do:

网站图标是与您的网站关联的图标。 它会显示在浏览器的地址栏中,在选项卡中的页面标题旁边,在书签列表中的页面名称旁边。 大多数WordPress新手都使用主题附带的favicon。 但是,如果您想看起来更专业,则确实需要一个自定义图标。 这是您的工作:

  • Search for a free favicon generator on the web

    在网络上搜索免费的网站图标生成器
  • Create your file (usually 16 pixels by 16 pixels)

    创建文件(通常为16像素x 16像素)
  • Go to the images section of your theme

    转到主题的图像部分
  • Replace the default favicon with your custom design

    用自定义设计替换默认图标

10.让移动用户的生活变得艰难 (10. Making Life Difficult for Mobile Users)

These days, everyone has a smartphone. Basically, if you expect to receive any traffic at all, you had better make sure your site is mobile-user friendly. You have two options. First, you can customize your site for mobile devices by using a plugin like WPtouch. Your other option is to use a WordPress theme that is responsive to smartphones, iPod touch and tablets.

如今,每个人都拥有智能手机。 基本上,如果您希望完全收到任何流量,则最好确保您的网站对移动用户友好。 您有两个选择。 首先,您可以使用WPtouch之类的插件针对移动设备自定义网站。 您的另一个选择是使用可响应智能手机,iPod touch和平板电脑的WordPress主题。

11.使用cPanel文件管理器进行FTP传输 (11. Using the cPanel File Manager for FTP transfers)

Shopping around for an FTP client takes time. However, FTP clients improve the quality of life for many blog owners. While the File Manager in the cPanel has a slow interface and often crashes (or closes) unexpectedly, anFTP client makes it easy to upload, download or change file permissions on your server.

到处购买FTP客户端需要花费时间。 但是,FTP客户端可以提高许多博客所有者的生活质量。 尽管cPanel中的文件管理器界面较慢,并且经常意外崩溃(或关闭),但FTP客户端使您可以轻松上传,下载或更改服务器上的文件权限。

12.信息超载 (12. Overloading with Information)

You may think you have designed your site with the reader in mind. However, it’s also likely you may have designed your site with your wallet in mind. Readers like simplicity. Don’t overwhelm them with a super-cluttered sidebar; too many ads, widgets, and links are distracting. Restrict your sidebar to the most important pieces of information.

您可能会认为您在设计网站时考虑了读者。 但是,也有可能您在设计网站时考虑了钱包。 读者喜欢简单。 不要用过于混乱的侧边栏让他们不知所措; 太多的广告,小部件和链接分散了人们的注意力。 将侧边栏限制为最重要的信息。

13.传递博客创作工具 (13. Passing on Blog Authoring Tools)

Why, oh why, are you subjecting yourself to WordPress’s dashboard? Use a blog authoring tool! Tools like Windows Live Writer are designed to write blogs offline. You can pen your next post and then enhance it with simple-to-use formatting tools.

为什么,哦,为什么要让自己进入WordPress的信息中心? 使用博客创作工具! Windows Live Writer等工具旨在脱机编写博客。 您可以写下您的下一篇文章,然后使用简单易用的格式设置工具对其进行增强。

14.忽略WordPress更新 (14. Ignoring WordPress Updates)

WordPress is constantly releasing new updates. If a blog owner ignores these updates, the site will be opened up to security issues. There is a simple fix–don’t ignore the WordPress updates! These newer versions were created for a reason!

WordPress不断发布新更新。 如果博客所有者忽略这些更新,则将对网站开放安全性问题。 有一个简单的修复程序-不要忽略WordPress更新! 这些新版本的创建是有原因的!

15.利用有问题的托管公司 (15. Utilizing a Faulty Hosting Company)

If you are looking to save money, it may seem appealing to go with an ultra-low-price hosting company. However, many of these companies aren’t such a bargain after all. Their low price is a result of fewer features and unsatisfactory support. Instead of signing on the dotted line with the cheapest company you discover, consult an expert. Get some advice about which hosting options are best.

如果您想省钱,那就选择一家超低价位的托管公司吧。 但是,这些公司中的许多公司毕竟都不便宜。 它们的低价格是功能较少和支持不令人满意的结果。 与其在您发现的最便宜的公司上签署虚线,不如咨询专家。 获取有关最佳托管选项的一些建议。

16.选择一个有缺陷的主题 (16. Choosing a Defective Theme)

There are two things you should consider when choosing a theme–the ease of use for a beginner and the reputation of the theme company. After you have found a respectable company and a theme that will be easy to navigate, then you can worry about price. Choosing based on price alone could mean using a theme that isn’t compatible with your site (or you).

选择主题时,应考虑两件事-初学者的易用性和主题公司的声誉。 找到一家受人尊敬的公司和一个易于浏览的主题之后,您就可以担心价格。 仅根据价格进行选择可能意味着所使用的主题与您的网站(或您)不兼容。

Well, what do you think? Have you made any of these mistakes? Have you learned a valuable lesson about WordPress that we didn’t mention? We’d love to receive your feedback!

那么你觉得呢? 您犯了这些错误吗? 您是否学到了我们没有提到的关于WordPress的有价值的课程? 我们希望收到您的反馈!

If you enjoyed reading this post, you’ll love Learnable; the place to learn fresh skills and techniques from the masters. Members get instant access to all of SitePoint’s ebooks and interactive online courses, like The Beginner’s Guide to Web Design with WordPress.

如果您喜欢阅读这篇文章,您会喜欢Learnable的 ; 向大师学习新鲜技能的地方。 会员可以立即访问所有SitePoint的电子书和交互式在线课程,例如WordPress网页设计入门指南

Guest blogger Hugo Velasco is a website designer for Subtle Network. He enjoys helping clients avoid the same mistakes he made as a newbie!

客座博客Hugo Velasco是Subtle Network的网站设计师。 他喜欢帮助客户避免像新手一样犯的错误!

翻译自: https://www.sitepoint.com/16-of-the-most-common-wordpress-mistakes/

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