ssl如何保障数据安全
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Being an online business entrepreneur it is your duty to explore methods that would decrease customer purchase costs, enhance customer loyalty and try to achieve the maximum conversion ratio. The aspect of trust and a feeling of security in your website is something that distinguishes a casual visitor and a prospective buyer. The following information describes various methods of making the customers aware about the efforts you’ve been implementing to keep their information secure, hence establish a bond of trust with you and your business.
作为在线企业企业家,您有责任探索可降低客户购买成本,提高客户忠诚度并尝试实现最大转化率的方法。 网站的信任感和安全感是休闲访客和潜在买家的区别。 以下信息描述了各种方法,可以使客户了解您为确保其信息安全所做的努力,从而与您和您的企业建立了信任关系。
使用SSL证书激活网站的挂锁 (Activating the padlock for your website using SSL Certificate)
As most of the readers might be aware, an SSL Certificate functions on a server-to-browser security technology. Upon installation of SSL over a server, you enhance the capability of the server to use the certificate. Basic pointers such as a padlock and a URL containing ‘https://’ instead of the usual ‘http://’, enables the user to build a factor of trust in your site. The padlock resembles the fact that various information such as personal, credit card, password etc. is transmitted from the browser via a secure encrypted channel to your server. Hence ensuring a safe transfer of information which despite of any interception cannot be read by anyone, therefore retaining the confidentiality through-out the process.
正如大多数读者可能知道的那样,SSL证书在服务器到浏览器的安全技术上起作用。 在服务器上安装SSL后,可以增强服务器使用证书的能力。 基本指针(例如挂锁和包含“ https://”而不是通常的“ http://”的URL)使用户可以在您的网站中建立信任因素。 挂锁类似于以下事实:各种信息(例如个人信息,信用卡信息,密码等)从浏览器通过安全的加密通道传输到您的服务器。 因此,确保安全地传输信息,尽管有人截取该信息,但任何人都无法读取它,因此在整个过程中都保持机密性。
获得站点印章以赢得更多信任 (Secure Site Seal to Earn further Trust)
In-addition to the above mentioned pointers, it is recommended to add a Site Seal to the pages of the website. The Seal holds the information about your business and can be accessed by clicking it, this is further known to build more trust in the eyes of the customer.
除上述指针外,建议在网站页面上添加站点密封 。 印章包含有关您的业务的信息,可以通过单击它来访问,众所周知,这可以在客户眼中建立更多的信任。
It is observed that the users of browsing your website tend to get converted as a customer than compared to a site that does not show it. It is a good practice to portray simple info. about the way you secure customer’s data and writing a simple statement referring to the SSL you’ve used on your website which can be verified by viewing the padlock and ‘https://’ in the website URL.
据观察,与未显示网站的网站相比,浏览您网站的用户倾向于以客户的身份进行转换。 描绘简单信息是一个好习惯。 关于如何保护客户数据的安全性,并编写一个简单的语句来引用您在网站上使用的SSL,可以通过查看网站URL中的挂锁和“ https://”来进行验证。
在网站的多个页面上使用SSL (Using SSL on Multiple Pages of the Website)
It is a wiser decision of using SSL for multiple pages of the website where you expect the customer to submit an information instead of only adding it to the page that accepts credit card details. Rather every page the sends or receives information should be secured using the SSL Certificate.
在网站的多个页面上使用SSL是明智的决定,您希望客户在该页面上提交信息,而不是仅将其添加到接受信用卡详细信息的页面。 而是应使用SSL证书来保护发送或接收信息的每个页面。
选择EV SSL以增强信任度 (Opting for an EV SSL to Enhance the Factor of Trust)
EV SSL also known as the Extended Validation SSL is considered as an enhanced method of earning trust and achieving better security. Installing this certificate would not only display a pad-lock and show https:// but would also turn the web browsers address bar as green (ofcourse, the browser needs to be EV enabled). This can help you build a reputation about your business as an investor in latest security technologies to help secure customer’s data. This can help you achieve a better conversion rate as the new generation customer’s would trust such technologies and feel an aspect of safety about their data.
EV SSL(也称为扩展验证SSL)被认为是一种获得信任并实现更好安全性的增强方法。 安装此证书不仅会显示挂锁并显示https://,还会使Web浏览器的地址栏变为绿色(当然,浏览器需要启用EV)。 这可以帮助您树立最新安全技术投资者的声誉,从而帮助保护客户数据。 这可以帮助您获得更高的转换率,因为新一代客户会信任此类技术并感到其数据的安全性。
保持软件和应用程序安装在Web服务器上的更新 (Keeping the Softwares and Applications installed on your web server, Updated)
This isn’t a factor of displaying your efforts taken to secure the customer data, but actually safeguarding it from potential thefts and hacks. Despite the kind of platform used, there has been an increasing threat over the web, any vulnerability might prove to be fatal unless it is rectified before-hand. Moreover, complexities tend to increase between the server and browser communications. Any vulnerabilities may tend to get compromised without your knowledge, hence it is logical to have an updated version of softwares and applications with latest security patches installed over the server.
这不是显示您为保护客户数据所做的努力的因素,而是实际上保护其免受潜在的盗窃和黑客攻击。 尽管使用了那种平台,但对Web的威胁却越来越大,除非事先进行纠正,否则任何漏洞都可能是致命的。 而且,服务器与浏览器之间的通信复杂度趋于增加。 在您不知情的情况下,任何漏洞都可能会遭到破坏,因此在服务器上安装具有最新安全补丁的软件和应用程序的更新版本是合乎逻辑的。
为FTP和控制面板的使用制定有效的密码策略 (Laying down an Effective Password Policy for the FTP and Control Panel usage)
Laying an effective password policy for the usage of Control Panel, FTP and different tools installed on the server can help you achieve a great deal of security hence enabling your customers a safer experience with using your services.
为使用控制面板,FTP和服务器上安装的其他工具制定有效的密码策略,可以帮助您实现很高的安全性,从而为客户提供更安全的使用服务体验。
ssl如何保障数据安全