什么是内联电子商务
什么是电子商务？ (What Is E-business?)
E-business, acronym of Electronic Business, is the term he uses to identify business transacted by electronic means, usually on the Internet. It is often associated with the term e-commerce. You can define e-business as business done online in the broadest sense of the word business, from direct contact with customers, suppliers as well as market analysis, investment analysis, search of information about the macro environment, market research, etc.
电子商务，是电子商务的缩写，是他用来识别通常以电子方式通过互联网进行交易的业务的术语。 它通常与术语电子商务相关联。 您可以将电子商务定义为从业务的最广泛意义上讲在线完成的业务，从与客户，供应商的直接联系以及市场分析，投资分析，有关宏观环境的信息搜索，市场研究等。
It is also the set of systems of a company that connect to and interact with the systems of several other companies serving as the infrastructure of e-commerce (i.e., electronic commerce).
它也是与用作电子商务(即电子商务)基础结构的其他几家公司的系统连接并交互的公司系统集。
E-business application is to create systems capable of providing communication between companies streamline the process of buying and selling between them, there are even systems that do automatic application to other companies in accordance with its stock of products, thus facilitating the whole manufacturing and selling process, improve the availability of products according to the demand for them.
电子商务应用程序是为了创建能够在公司之间提供交流的系统，从而简化它们之间的买卖过程，甚至还有一些系统可以根据其产品库存自动应用于其他公司，从而促进整个制造和销售过程中，根据对产品的需求提高产品的可用性。
电子商务战略的过程分析和诊断
(Process analysis and diagnosis of a strategy for E-business
)
营业地点 (Placement of business)
The e-business strategy should begin with a thorough knowledge of the business that will start or change. The first consideration should focus on what is meant by the new business or supporting their existing business model that need to be reformulated.
电子商务战略应该从对将要开始或将要发生的业务的透彻了解开始。 首先要考虑的是新业务的含义或支持需要重新制定的现有业务模型。
The project manager should consider in conjunction with the various company departments on the following set of questions:
项目经理应与公司各部门共同考虑以下问题：
- In which sector is located the business I want to start or redesign? 我要开始或重新设计的业务位于哪个部门？
- What is the current positioning of the company in the market that fits? 公司当前适合的市场定位是什么？
- Who are the competitors abc? 谁是竞争对手abc？
- Who are the potential competitors? 谁是潜在的竞争对手？
- What is the profile of current customers of the company? 公司现有客户的概况如何？
- What is the profile of potential clients of the company? 公司潜在客户的概况如何？
- How many and who are the main suppliers of the organization? 该组织的主要供应商有哪些？谁是主要供应商？
- What is the size of the firm? 公司的规模是多少？
- What is the economic and financial performance of the company? 公司的经济和财务表现如何？
- What have the financial resources to implement an enterprise e-business strategy? 实施企业电子商务战略有哪些财务资源？
- What is the number of company employees? 公司员工人数是多少？
- What is the skill levels of employees? 员工的技能水平是多少？
- What is the current geographical coverage of the business? 公司目前的地理覆盖范围是什么？
- What is the geographic coverage of future business? 未来业务的地理覆盖范围是什么？
- The company has internationalized its business or want to do it? 该公司是将其业务国际化还是想做？
- What is the growth strategy of the organization’s business? 该组织业务的增长策略是什么？
电子商务–数字经济经验 (E-Business – Experience in the digital economy)
In this process of analysis and diagnosis, which will be essential to assess the familiarity, involvement and openness throughout the organization to a Web process
在此分析和诊断过程中，这对于评估整个组织对Web流程的熟悉程度，参与程度和开放性至关重要
It will be important to list the level of knowledge on these issues by senior management of the organization, to be implemented an appropriate training program for managers indicated and possibly the entire company.
重要的是要列出组织的高级管理层对这些问题的知识水平，以便为所指示的经理以及整个公司实施适当的培训计划。
If the company already has a website, you must do a more thorough description as possible of its shortcomings or limitations.
如果公司已经有一个网站，则必须尽可能详细地描述其缺点或局限性。
最重要的问题如下： (The most important questions to ask are the following:)
- The company already has a site? 该公司已经有一个网站？
- If yes, when it was released? 如果是，它何时发布？
- The new site is an evolution of previous or want to add new features? 新站点是以前版本的发展还是想要添加新功能？
- Who was responsible for designing the current site? 谁负责设计当前站点？
- What are the major flaws of the current site? 当前站点的主要缺陷是什么？
- What are the most important limitations of the current site? 当前站点最重要的限制是什么？
- What are the objectives of the current contents of the site? 该网站当前内容的目标是什么？
电子商务目标 (E-commerce Objectives)
The objectives that are beginning a Web presence, objectives should fit the content, graphic image, functionality and technology to support the site.
开始出现Web的目标应符合内容，图形图像，功能和技术以支持站点。
It is extremely important that the organization is confident that the goals pursued by his presence on the Web in its minimum goal should be to mark its presence merely institutional. The level of digital sophistication should be in accordance with the needs of the company, its strategy, its positioning and also their financial capacity. The goals of web presence may be of different orders such as reducing costs, increasing revenues, among many others.
该组织有信心，其在网络上的存在所追求的最低目标应该是仅将其存在标记为机构性，这一点极为重要。 数字复杂程度应符合公司的需求，战略，定位以及财务能力。 网站存在的目标可能具有不同的顺序，例如降低成本，增加收入等。
网站的存在可以实现以下目标/过程： (A web presence can allow a set of objectives / processes that are:)
- Institutional presentation; 机构介绍；
- Brand site; 品牌网站；
- Provision of services to clients; 为客户提供服务；
- Process optimization of the sales force; 销售队伍的流程优化；
- E-commerce; 电子商务;
- E-procurement; 电子采购；
- E-marketplace; 电子市场；
- E-collaboration; 电子合作；
- Supply chain management; 供应链管理;
- E-community; 电子社区；
- EDI; EDI；
- Customer management via CRM; 通过CRM进行客户管理；
- Integrated management of the value chain. 价值链的综合管理。
Conclusion
结论
After defining the strategy, but before its implementation, the company must validate the solution found through the following questions:Is there any actual or potential competitor with a presence on the internet as it was defined by the company?
在定义了战略之后，但在其实施之前，公司必须验证通过以下问题找到的解决方案：公司定义的互联网上是否存在任何实际或潜在的竞争对手？
- What modules or processes intended that the web presence is more efficient than the existing business processes? 哪些模块或流程旨在使Web呈现比现有业务流程更有效？
电子商务基本策略的各个阶段 (Stages of a fundamental strategy of E-business)
战略目标 (Objectives of the strategy)
The company will collect and treat a range of information, particularly about where the market will act on its competitors, customers, suppliers, partners and solution providers of e-business. After treatment of the information, the company must define the following aspects:
该公司将收集和处理一系列信息，特别是有关市场将在哪些方面对其竞争对手，客户，供应商，合作伙伴和电子商务解决方案提供商采取行动。 处理完信息后，公司必须定义以下方面：
- Revisit the vision and mission of the company; 重新审视公司的愿景和使命；
- Analyze the industry or business that will address; 分析将要解决的行业或业务；
- Identify existing competitors of the company and its competitive position; 确定公司的现有竞争对手及其竞争地位；
- Constitution or not a company separate from the current Web; 构成或不与当前Web分开的公司；
- Set whether to globalize the business; 设置是否全球化业务；
- The company must set objectives, aims to be leader, challenge, or address a niche market. 公司必须设定目标，成为领导者，挑战或占领利基市场。
电子商务战略的措辞 (Wording of E-business strategy)
After obtaining the results from the sectoral analysis and competitive position, the company can define and formulate strategies and electronic commerce more specific and realistic.
从部门分析和竞争地位获得结果之后，公司可以制定和制定战略，并制定更加具体和现实的电子商务。
The key issues that arise when formulating a strategy e-business are:
制定战略电子商务时出现的关键问题是：
- How to find strategic opportunities or business? 如何找到战略机会或业务？
- What is the appropriate business model? 什么是合适的商业模式？
- What is the technical solution to use? 使用什么技术解决方案？
- What is the best cost / benefit and risk analysis of the best investment? 最佳投资的最佳成本/收益和风险分析是什么？
Continued…
继续…
翻译自: https://www.eukhost.com/blog/webhosting/what-is-e-business-part-1/
什么是内联电子商务
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