使用Google Analytics（分析）找出您网站上最受欢迎的文章

Note: This article is was for the prior version of Analytics

注意：本文适用于旧版Google Analytics(分析)

Google Analytics is a wonderful free tool for webmasters to track stats. The only problem with it is that some of the most common tasks seem abnormally difficult to do, or are buried under a bunch of menu items with strange names.

Google Analytics(分析)是网站管理员跟踪统计信息的绝佳免费工具。 唯一的问题是，一些最常见的任务似乎异常地难以执行，或者被埋在一群名字奇怪的菜单项下。

If you have a large number of articles, it’s often difficult to figure out which articles have been the most popular over time, or even for a particular time frame. If you notice an abnormal amount of page views, you will probably want to figure out which article people are coming to.

如果您有大量文章，通常很难弄清哪些文章在一段时间甚至是特定时间段内最受欢迎。 如果您发现网页浏览量异常，则可能需要弄清楚人们正在浏览哪些文章。

This is fairly easy to do in Analytics. Once you’ve figured out which articles are the most popular, you can even figure out what keywords are bringing visitors to that particular page.  

这在Analytics(分析)中相当容易做到。 一旦确定了哪些文章最受欢迎，您甚至可以弄清楚哪些关键字将访问者带到该特定页面。

First, select the date range with the calendar in the lower left hand corner. Then navigate to All Reports \ Content Optimization \ Content Performance \ Content By Titles:

首先，选择日期范围，日历在左下角。 然后导航到所有报告\内容优化\内容效果\标题内容：

You will see a graph of the most popular items, with a table listing them out below it:

您将看到最受欢迎商品的图表，并在其下方列出了表格：

Obviously my articles on upgrading Ubuntu are fairly popular… but why?

显然，我有关升级Ubuntu的文章颇受欢迎……但是为什么呢？

We can figure out what keywords are bringing the visitors to that particular article by selecting the red circular arrow, Cross Segment Performance, and then Keyword:

我们可以通过选择红色的圆形箭头，“跨细分效果”，然后选择“关键字”，找出哪些关键字将访问者吸引到该特定文章：

Now we can see some of the keywords that have brought people to this page. You’ll notice that the vast majority say (no data), and that is because they found the page via a referral link, instead of an organic search result.

现在，我们可以看到一些吸引人们访问此页面的关键字。 您会注意到，绝大多数人说(没有数据)，这是因为他们是通过引荐链接而不是自然搜索结果找到页面的。

It’s useful to do some of these comparisons at least once a month, to see how your content and traffic is changing over time.

每个月至少进行一次这些比较，以查看您的内容和流量随时间的变化情况，这很有用。

Subscribe to the RSS feed, because some more indepth Google Analytics HowTos are on their way!

订阅RSS feed，因为一些更深入的Google Analytics(分析)操作方法正在开发中！

翻译自: https://www.howtogeek.com/howto/blogging/find-out-which-articles-are-most-popular-on-your-site-with-analytics/