dzx批量移动用户组_移动用户行为组

dzx批量移动用户组

According to an article on Information Week, Google classifies mobile users into three behavior groups:

根据《信息周刊》上的一篇文章 ，Google将移动用户分为三个行为组：

The “repetitive now” user is someone checking for the same piece of information over and over again, like checking the same stock quotes or weather. Google uses cookies to help cater to mobile users who check and recheck the same data points.

“立即重复”用户是指一遍又一遍地检查相同信息的人，例如检查相同的股票报价或天气。 Google使用Cookie来帮助迎合检查和重新检查相同数据点的移动用户。

The “bored now” are users who have time on their hands. People on trains or waiting in airports or sitting in cafes. Mobile users in this behavior group look a lot more like casual Web surfers, but mobile phones don’t offer the robust user input of a desktop, so the applications have to be tailored.

“无聊的人”是有时间的用户。 人们在火车上或在机场等待或坐在咖啡馆里。 该行为组中的移动用户看起来更像休闲的Web冲浪者，但是移动电话无法提供台式机的强大用户输入，因此必须对应用程序进行定制。

The “urgent now” is a request to find something specific fast, like the location of a bakery or directions to the airport. Since a lot of these questions are location-aware, Google tries to build location into the mobile versions of these queries.

“紧急”是一种快速查找特定要求的请求，例如面包店的位置或前往机场的路线。 由于这些问题很多都是位置感知的，因此Google尝试将位置内置到这些查询的移动版本中。

I think it’s a pretty accurate categorization, and a good thing to keep in mind when you’re building your mobile site or app. Each “type” of user is interacting with your content with a different goal in mind, and the experience should be tailored accordingly.

我认为这是非常准确的分类，在构建移动网站或应用程序时要牢记一件好事。 每种“类型”的用户都在以不同的目标与您的内容进行交互，因此应相应地调整体验。

翻译自: https://timkadlec.com/2010/06/mobile-user-behavior-groups/

dzx批量移动用户组