You may have the best products/services in the whole world but if your pictures do not convey that information, you may never have the opportunity to prove that. Graphic design helps you to make the best first impression to your customers.
A good graphic design is powerful and impressive.
Think of "Big Blue" - IBM, McDonald's red and yellow and the golden arches, Coca Cola's red & White, Pepsi's red, white & blue, Adobe's black and red and the apple....no matter what the business is, colors and images are an extremely important part of their brands. Without them, they would not be such a success.
Don’t hesitate. Let people fall in love with your company AT FIRST SIGHT.