Friendship is to hire ten thousand yuan LV bag

Beauty is human nature, especially for the moment the young "fashion trend", and spent the money on the dress generous.

but, LV, GUCCI, HERMES...... The top international luxury bags, although China and the United States, but its high price, so many of the "surge" prohibitive.

Why is "thirst"? Hundred dollars to the price of daily rent! Reporters found that, in order to meet consumer demand in the market, luxury rental shops have sprung up in the Egret Island. For this business model, expert says "very green", or to attract more fans.

Friendship is to hire ten thousand yuan LV bag

Soon, a company clerk Ms Yip will participate in a recreational activity. Clothing, jewelry, and she had ready, except lack of a 'face' of the bag.

In her view, the most expensive bag, but before buying dollars, the grade is not high enough. "I went to Marco Polo hotel to see the cheapest international top brand bags also have four or five thousand, after thinking, not willing to buy. " Ms Yip said. At this point, girlfriends introduced her to Xiamen, a luxury rental shop, described as "just kind of. "

Subsequently, Ms Yip 300 yuan / day price, rented her fancy, the price of 12, 000 yuan LV bag, term of 2 days. Leaving your favorite bag, Ms Yip pleased to go home with clothes.

"Although I have two luxury bag, but on different occasions, the bag with the outfit, in order to improve the overall grade. " Ms Yip's girlfriends Ms Kwok said with a smile. However, for the hundreds of million of the bags, she looked a monthly salary of 6, 000 yuan in cash-strapped. Therefore, the luxury rental shop there for her excited.

Rental price for the goods 3% -5%

Yesterday, the reporter went to Xia Creek Road, this luxury rental shops. The store offers LV, GUCCI bags, the world's top brands, Vacheron Constantin, Rolex and so on up to several hundred thousand dollars to the list price of rental services. In addition, rental sunglasses, wallets, belts and jewelry. According to the owner introduced, leasing a luxury, the price of goods to pay the 3% -5% of the rent. Meanwhile, in order to ensure that goods "retrieve their full property", the customer needs to pay the full price of goods as a deposit. Lease to one day start, no limit if the term of more than two weeks, the store will give customers 20% discount, and the longer term, the greater the discount.

"Overall, the most popular rental business, also is the world's top brand of the bag. " Boss said with a smile, if the customer paid about $ 500 a day, leaving more than ten million can Hermes bags, steal the show at the banquet had. "A few days ago, there is a breath customers booked three Hermes bag. "

Fear most is substitution and damage

Boss told reporters, customers come to rental merchandise to white-collar workers, housewives and beauty of the "90" girl-oriented. "Most customers, in order to attend the reception, weddings, special occasions and the choice of leasing a luxury bag. " Boss. The main store is so commonly used in the display of social situations and serves banquet package package.

If rented out the real thing, but the return is how to do fake brand bags? To avoid this from happening, the boss came up with several ways: First, allow customers to pay the full deposit; Second, each has a luxury package "identity card" --- verification code. "Each code is unique, rental, we note the bags encoding, then return the check. " Boss.

Although with the above recipe, remove the "beating time" concerns, but the bag of the maintenance costs can not be removed. "At present, the domestic luxury high maintenance costs than foreign, cleaning time from last year's 300 yuan to 350 yuan. " Boss. To keep the bag intact, mainly to see the quality of the customer, if the compensation involved, the more trouble.

Expert interpretation

Leasing luxury, is a kind of "green behavior"

The store just opened near, Xiamen's first luxury rental shops. Although this business model has just started, but the market outlook, the boss was very good. "Saving face is the Chinese people 'features', spend a few hundred dollars can steal the show, for the weak purchasing power of people in terms of beauty, which meet the possessive, is definitely a 'fatal attraction'. " Boss said with a smile.

How to look at luxury rental this phenomenon? Taiwanese Culture Research Association, Peng ten thousand that some consumers, especially the vanity strong young man, when shopping is easy in a non-rational state, the pursuit of satisfaction with goods, rather than its true value and practicality. Therefore, leasing a luxury, is a "green behavior", or to attract more fans. As a new business model, it requires a market cultivation stage, but I am optimistic about it.