我们的被拒内容如下:
Guideline 2.3.7 - Performance - Accurate Metadata
Your app name or subtitle to be displayed on the App Store includes keywords or descriptors, which are not appropriate for use in these metadata items.
Specifically, the following words in your app name or subtitle are considered keywords or descriptors:
- xxxxxxxxxxxxxxxx
Next Steps
To resolve this issue, please revise your app name or subtitle to remove any keywords and descriptors from all localizations of your app. Keywords can be entered in the Keywords field in App Store Connect to be used as search terms for your app.
Resources
For information on how to revise your app name, please review Renaming a Project or App.
For information on changing the app name and other metadata in App Store Connect, please review the View and edit app information page.
For resources on selecting a memorable and unique app name and subtitle, you may want to review the App Store Product Page information available on the Apple developer portal.
Please see attached screenshots for details.
Since your App Store Connect status is Rejected, a new binary will be required.
被拒原因就是红色xxxxxx文字部分内容出现在副标题了,因为副标题在appstore中所占的搜索权重比较大,所以为了防止你用热词大擦边球,蹭其他产品的热度,他不允许你在副标题中加入过多模棱两可的词汇,例如小百度,小米宝贝等,所以大家的副标题命名一定要注意,否则真被拒还得耽误时间重新审核。