PRIVACY POLICY

THIS PRIVACY POLICY WAS UPDATED ON MAY.22TH.2023. According to the General Data Protection Regulation (GDPR) (EU) 2016/679.

MuFeng has adopted this privacy policy ("Privacy Policy") to explain how MuFeng collects, stores, and uses the information collected in connection with MuFeng's Services. BY INSTALLING, USING, REGISTERING TO OR OTHERWISE ACCESSING THE SERVICES, YOU AGREE TO THIS PRIVACY POLICY AND GIVE AN EXPLICIT AND INFORMED CONSENT TO THE PROCESSING OF YOUR PERSONAL DATA IN ACCORDANCE WITH THIS PRIVACY POLICY. IF YOU DO NOT AGREE TO THIS PRIVACY POLICY, PLEASE DO NOT INSTALL, USE, REGISTER TO OR OTHERWISE ACCESS THE SERVICES. MuFeng reserves the right to modify this Privacy Policy at reasonable times, so please review it frequently. If MuFeng makes material or significant changes to this Privacy Policy, MuFeng may post a notice on MuFeng's website along with the updated Privacy Policy. Your continued use of Services will signify your acceptance of the changes to this Privacy Policy.

Non-personal data

For purposes of this Privacy Policy, "non-personal data" means information that does not directly identify you. The types of non-personal data MuFeng may collect and use include, but are not limited to: application properties, including, but not limited to application name, package name and icon installed on your device. Your checkin (include like, recommendation) of a game will be disclosed to all MuFeng users.

The data we collect depends on the context of your interactions with us, the choices you make, including your privacy settings, and the products and features you use. The data we collect can include SDK/API/JS code version, browser, Internet service provider, IP address, platform, timestamp, application identifier, application version, application distribution channel, independent deice identifier, iOS ad identifier (IDFA), Android ad master identifier, network card (MAC) address, and international mobile device identification code (IMEI) The equipment model, the terminal manufacturer, the terminal device operating system version, the session start / stop time, the location of the language, the time zone and the network state (WiFi and so on), the hard disk, the CPU, and the battery use, etc.

MuFeng may use and disclose to MuFeng's partners and contractors the collected non-personal data for purposes of analyzing usage of the Services, investigate, prevent or take action regarding unauthorized use of the services to further develop the Services and other MuFeng services and products.

Use of Personal Data

Personal information collected by MuFeng is information voluntarily provided to us by you when you create your account or change your account information. The information includes your game checkins, likes, dislikes, recommendations and messages.

MuFeng may use collected personal data for purposes of analyzing usage of the Services, providing customer and technical support, managing and providing Services (including managing advertisement serving) and to further develop the Services and other MuFeng services and products. MuFeng may combine non-personal data with personal data. But unless the Law forces us, we will not share any personal data with any unaffiliated third party for any purpose…ever..

The personal data and information includes:

1. Your mobile device's unique identifier (UDID)

2. Your email address used to login the social network

3. In-game transaction identifiers and purchases

4. Your device types and its OS version

5. The local language and country settings on your device

Disclosure and Transfer of Personal Data

MuFeng collects and processes personal data on a voluntary basis and it is not in the business of selling your personal data to third parties. Personal data may, however, occasionally be disclosed in accordance with applicable legislation and this Privacy Policy.

MuFeng may disclose your personal data to third parties as required by law enforcement or other government officials in connection with an investigation of fraud, intellectual property infringements, or other activity that is illegal or may expose you or MuFeng to legal liability.

MuFeng may also disclose your personal data to third parties when MuFeng has a reason to believe that a disclosure is necessary to address potential or actual injury or interference with MuFeng's rights, property, operations, users or others who may be harmed or may suffer loss or damage, or MuFeng believes that such disclosure is necessary to protect MuFeng's rights, combat fraud and/or comply with a judicial proceeding, court order, or legal process served on MuFeng. To the extent permitted by applicable law, MuFeng will make reasonable efforts to notify you of such disclosure through MuFeng's website or in another reasonable manner.

Besides, If MuFeng becomes involved in a merger, acquisition, or any form of sale of some or all of its assets, we will provide notice before personal information is transferred and becomes subject to a different privacy policy.

Safeguards

MuFeng follows generally accepted industry standards and maintains reasonable safeguards to attempt to ensure the security, integrity and privacy of the information in MuFeng's possession. Only those persons with a need to process your personal data in connection with the fulfillment of their tasks in accordance with the purposes of this Privacy Policy and for the purposes of performing technical maintenance, have access to your personal data in MuFeng's possession. Personal data collected by MuFeng is stored in secure operating environments that are not available to the public. To prevent unauthorized on-line access to personal data, MuFeng maintains personal data behind a firewall-protected server. However, no system can be 100% secure and there is the possibility that despite MuFeng's reasonable efforts, there could be unauthorized access to your personal data. By using the Services, you assume this risk.

Other

Please be aware of the open nature of certain social networking and other open features of the Services MuFeng may make available to you. You may choose to disclose data about yourself in the course of contributing user generated content to the Services. Any data that you disclose in any of these forums, blogs, chats or the like is public information, and there is no expectation of privacy or confidentiality. MuFeng is not responsible for any personal data you choose to make public in any of these forums.

If you are under 15 years of age or a minor in your country of residence, please ask your legal guardian's permission to use or access the Services. MuFeng takes children's privacy seriously, and encourages parents and/or guardians to play an active role in their children's online experience at all times. MuFeng does not knowingly collect any personal information from children below the aforementioned age and if MuFeng learns that MuFeng has inadvertently gathered personal data from children under the aforementioned age, MuFeng will take reasonable measures to promptly erase such personal data from MuFeng's records.

MuFeng may store and/or transfer your personal data to its affiliates and partners in and outside of EU/EEA member states and the United States in accordance with mandatory legislation and this Privacy Policy. MuFeng may disclose your personal data to third parties in connection with a corporate merger, consolidation, restructuring, the sale of substantially all of MuFeng's stock and/or assets or other corporate change, including, without limitation, during the course of any due diligence process provided, however, that this Privacy Policy shall continue to govern such personal data.

MuFeng regularly reviews its compliance with this Privacy Policy. If MuFeng receives a formal written complaint from you, it is MuFeng's policy to attempt to contact you directly to address any of your concerns. MuFeng will cooperate with the appropriate governmental authorities, including data protection authorities, to resolve any complaints regarding the collection, use, transfer or disclosure of personal data that cannot be amicably resolved between you and MuFeng.

Legal Basis for Data Processing

We process Personal Data for the purposes set out in this Privacy Policy, as described above. Our legal basis to process personal data includes processing that is: necessary for the performance of the contract with you (for example, to provide you with the services you request and to identify and authenticate you so you may use the Sites); necessary to comply with legal requirements (for example, to comply with applicable accounting rules and to make mandatory disclosures to law enforcement); necessary for our legitimate interests (for example, to manage our relationship with you, to ensure the security of our services, to communicate with you about our products and services); and based on consent by our customers (for example, to place certain cookies and to share your information with third parties for advertising purposes).

International Transfers of Personal Data

Our business may require us to transfer your Personal Data to countries outside of the European Economic Area ("EEA"), including to countries such as the People's Republic of China or Singapore. We take appropriate steps to ensure that recipients of your Personal Data are bound to duties of confidentiality and we implement measures such as standard contractual clauses. A copy of those clauses can be obtained by contacting our Help Center.

Your Rights

Subject to limitations in applicable law, you are entitled to object to or request the restriction of processing of your Personal Data, and to request access to, rectification, erasure and portability of your own Personal Data.

Where the use of your information is based on consent, you can withdraw this consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

If you are aware of changes or inaccuracies in your information, you should inform us of such changes so that our records may be updated or corrected. You may lodge a complaint with a supervisory authority if you consider that our processing of your Personal Data infringes applicable law.

We retain your Personal Data as long as needed to provide services or products to you, or as required or permitted by applicable laws, such as tax and accounting laws.

© 2023 MuFeng Game. All Rights Reserved.