【新书推荐】【2019.12】机器学习实战

【2019.12】机器学习实战Machine Learning in Practice，共420页。

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越来越多的企业领导者和管理者认识到机器学习为他们的公司提供了巨大的竞争优势。

Increasingly, business leaders and managers recognize that machine learning offers their companies immense opportunities for competitive advantage.

但是大多数关于机器学习的讨论都是技术性的或学术性的，并没有提供领导者可以用来识别、评估、计划或管理项目的实用信息。

But most discussions of machine learning are intensely technical or academic, and don’t offer practical information leaders can use to identify, evaluate, plan, or manage projects.

本书可以填补这一空白，帮助他们明确机器学习可以如何帮助他们，并与技术人员协作以成功地应用它。

Deploying Machine Learning fills that gap, helping them clarify exactly how machine learning can help them, and collaborate with technologists to actually apply it successfully.

通过本书你将可以学到：

机器学习是什么，它如何与“大数据”和“人工智能”进行比较，以及为什么突然变得如此重要

You’ll learn:

What machine learning is, how it compares to “big data” and “artificial intelligence,” and why it’s suddenly so important

机器学习可以为你做什么：计算机视觉、自然语言处理、预测等解决方案

What machine learning can do for you: solutions for computer vision, natural language processing, prediction, and more

如何使用机器学习来解决实际的业务问题-从通过改进决策和引入新产品来降低成本

How to use machine learning to solve real business problems — from reducing costs through improving decision-making and introducing new products

区分炒作和现实：预先确定陷阱、限制和误解

Separating hype from reality: identifying pitfalls, limitations, and misconceptions upfront

对技术有足够的了解，以便与你的技术团队有效地合作

Knowing enough about the technology to work effectively with your technical team

正确获取数据：寻源、收集、治理、安全和文化

Getting the data right: sourcing, collection, governance, security, and culture

解决难题：探索深度学习和其他先进技术

Solving harder problems: exploring deep learning and other advanced techniques

了解当今的机器学习软件和硬件生态系统

Understanding today’s machine learning software and hardware ecosystem

评估潜在项目，解决劳动力问题

Evaluating potential projects, and addressing workforce concerns

为您的项目配备人员，获取合适的工具，并制定可行的项目计划

Staffing your project, acquiring the right tools, and building a workable project plan

解释结果：建立一个能够不断从数据中学习的组织

Interpreting results — and building an organization that can increasingly learn from data

负责任地、遵守道德地使用机器学习

Using machine learning responsibly and ethically

为明天的进展做准备

Preparing for tomorrow’s advances

作者总结了五章内容的案例研究：图像、文本和视频分析、聊天机器人和预测应用。

The authors conclude with five chapter-length case studies: image, text, and video analysis, chatbots, and prediction applications.

对于每一章的内容，不仅仅是展示结果，还说明了公司里所处理的过程，以及一路上需要克服的陷阱。

For each, they don’t just present results: they also illuminate the process the company undertook, and the pitfalls it overcame along the way.

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