如何使用TLDR CTA在WordPress帖子中添加更好的摘要

Do you want to add a better summary for your WordPress posts with a unique call to action? Search engines prefer long form, keyword rich, and easy to read content. But your users may not scroll down to see your call to action in the end. In this article, we will show you how to add better summary in WordPress with TLDR CTA.

您想通过独特的号召性用语为WordPress帖子添加更好的摘要吗？ 搜索引擎更喜欢长格式，关键字丰富且易于阅读的内容。 但是您的用户可能不会向下滚动才能看到您的号召性用语。 在本文中，我们将向您展示如何使用TLDR CTA在WordPress中添加更好的摘要。

什么是TLDR CTA？ (What is TLDR CTA?)

TLDR or tl;dr is an abbreviation for ‘Too long didn’t read’. It is used with long articles, indicating the summary or overview of the whole article in fewer words.

TLDR或tl; dr是“太久没读”的缩写。 它与较长的文章一起使用，用更少的词表示整个文章的摘要或概述。

WordPress allows you to add article summary as excerpt, but those excerpts are usually just plain text snippets.

WordPress允许您将文章摘要添加为摘录 ，但这些摘录通常只是纯文本片段。

CTA is an abbreviation for Call to Action. A call to action is a marketing term used to describe the actions that you want your users to perform on your website.

CTA是号召性用语的缩写。 号召性用语是一种营销术语，用于描述您希望用户在您的网站上执行的操作。

For example, signing up for your email list, downloading something, making a purchase, etc.

例如，注册您的电子邮件列表，下载内容，进行购买等。

Having said that, let’s take a look at how to combine TLDR and CTA to improve user experience and boost conversion rates.

话虽如此，让我们看一下如何结合使用TLDR和CTA来改善用户体验并提高转换率。

在WordPress帖子中添加TLDR CTA (Adding TLDR CTA in WordPress Posts)

First thing you need to do is install and activate the TLDR-CTA plugin. For more details, see our step by step guide on how to install a WordPress plugin.

您需要做的第一件事是安装并激活TLDR-CTA插件。 有关更多详细信息，请参阅有关如何安装WordPress插件的分步指南。

Upon activation, the plugin will add a new menu item labeled TLDR Settings to your WordPress admin bar. Clicking on it will take you to the plugin’s settings page.

激活后，该插件将在WordPress管理栏中添加一个标记为TLDR Settings的新菜单项。 单击它会将您带到插件的设置页面。

First option is to add or remove TLDR branding. You can check this option to remove the backlink / branding of the plugin author.

第一种选择是添加或删除TLDR品牌。 您可以选中此选项以删除插件作者的反向链接/品牌。

Next you can choose the text for button that shows article summary and the button that shows full article.

接下来，您可以选择用于显示文章摘要的按钮的文本和用于显示完整文章的按钮。

After that you will choose the summary button location. The plugin allows you to choose from three locations: fixed bar button top, fixed bar with button bottom, and button above the content (default).

之后，您将选择摘要按钮的位置。 该插件允许您从三个位置中选择：固定条按钮顶部，固定条按钮底部和内容上方的按钮(默认)。

Rest of the options on the settings page allow you to control the colors and appearance of the summary box and call to action button.

设置页面上的其他选项可让您控制摘要框的颜色和外观以及号召性用语按钮。

The default options would work for most websites, but you can easily fine-tune them to match your WordPress theme.

默认选项适用于大多数网站，但是您可以轻松地对其进行微调以匹配您的WordPress主题。

Once you are done, click on the save changes button to store your plugin settings.

完成后，单击“保存更改”按钮以存储您的插件设置。

在WordPress帖子中添加文章摘要和CTA (Adding Article Summary and CTA with Your WordPress Posts)

Create or edit a WordPress post where you want to display the TLDR-CTA. Below the post editor, you will find two new meta boxes: post summary, and summary cta.

在要显示TLDR-CTA的位置创建或编辑WordPress帖子。 在帖子编辑器下方，您将找到两个新的元框：帖子摘要和摘要cta。

Add your article summary in the post summary meta box. You can use basic formatting and even add links in the summary.

在帖子摘要元框中添加您的文章摘要。 您可以使用基本格式，甚至可以在摘要中添加链接。

After that you need to setup your call to action, provide a title for this CTA, add URL, and provide a short description or tag line for the call to action section.

之后，您需要设置号召性用语，为此号召性用语提供标题，添加URL，并为号召性用语部分提供简短说明或标签行。

Optionally, you can also add an image that would appear next to your call to action. This image needs to be 182×205 pixels in size.

您也可以选择添加一个图像，该图像将显示在号召性用语旁边。 该图像的尺寸必须为182×205像素。

You can now save and preview your WordPress post.

您现在可以保存和预览WordPress帖子。

You will see the ‘Show summary’ button and clicking on it will show the article summary with your call to action.

您将看到“显示摘要”按钮，然后单击该按钮将显示文章摘要以及您的号召性用语。

That’s all you can now visit any single post on your website, and you will see a show summary button. Clicking on the button will show the article summary with a call to action button.

这就是您现在可以访问您网站上任何帖子的全部，并且您将看到一个显示摘要按钮。 单击该按钮将显示带有“号召性用语”按钮的文章摘要。

We hope this article helped you add better summary in WordPress posts with TLDR CTA. You may also want to see our guide on how to setup a professional email address with Google Apps and Gmail.

我们希望本文能帮助您在TLDR CTA的WordPress帖子中添加更好的摘要。 您可能还希望查看我们的指南， 了解如何使用Google Apps和Gmail设置专业电子邮件地址 。

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

如果您喜欢这篇文章，请订阅我们的YouTube频道 WordPress视频教程。 您也可以在Twitter和Facebook上找到我们。

翻译自: https://www.wpbeginner.com/plugins/how-to-add-better-summary-in-wordpress-posts/