heatmap和cnn_适用于WordPress网站的9种最佳Heatmap工具和插件-CSDN博客

本文介绍9款适用于WordPress的热图工具和插件，帮助理解用户网站交互，优化用户体验。热图工具如CrazyEgg、Mouseflow提供点击、滚动等分析，辅助网站优化。

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heatmap和cnn

Do you wish that you had better insights into how your users interact with your website? Heatmap tools and plugins can help you visualize where users click, how far they scroll, and how they really use your site. In this article, we will show 9 Best heatmap tools and plugins for your WordPress site.

您是否希望对用户如何与您的网站进行交互有更好的见解？ Heatmap工具和插件可以帮助您直观地看到用户单击的位置，滚动的距离以及他们真正使用您的网站的方式。在本文中，我们将为您的WordPress网站展示9种最佳热图工具和插件。

什么是热图？ (What is Heatmap?)

A Heatmap allows you to visualize how visitors use your website. Heatmap tools provide an overlay on top of your pages showing areas with more activity as hotter than the areas with low user activity.

热图使您可以直观地看到访客如何使用您的网站。热图工具在页面顶部提供了一个叠加层，显示的活动区域比用户活动较少的区域要热。

Heatmap tools offer visual analytics about which areas your users click, look, and scroll. This information helps you understand usability issues with your website and optimize it for better conversions and user experience.

热图工具提供了有关用户单击，查看和滚动的区域的可视化分析。这些信息可帮助您了解网站的可用性问题，并对其进行优化以获得更好的转换和用户体验。

These tools are different than other analytics tools like Google Analytics. Traditional analytics tools provide you information like how users came to your site, what pages they view, and how they move from one page to another.

这些工具与其他分析工具(例如Google Analytics(分析))不同。传统的分析工具为您提供信息，例如用户如何进入您的网站，他们查看了哪些页面以及他们如何从一页移动到另一页。

Heatmaps analytics tools tell you how users actually use and interact with your site design.

热图分析工具告诉您用户实际如何使用您的网站设计并与之交互。

Having said that, here are the best heatmap tools and plugins for your WordPress site.

话虽如此，这是适用于您的WordPress网站的最佳热图工具和插件。

1.疯狂的鸡蛋 (1. Crazy Egg)

Crazy Egg is probably the most popular heatmap tool available in the market today. It offers click heatmaps, mouse cursor heatmaps, and scroll heatmaps. It offers another useful feature called confetti heatmap.

Crazy Egg可能是当今市场上最受欢迎的热图工具。它提供了点击热图，鼠标光标热图和滚动热图。它提供了另一个有用的功能，称为“五彩纸屑热图”。

Confetti heatmap by Crazy Egg allows you to divide the heatmap data into traffic sources. This means you can see how users from social networks, search, or other sources interact with your website.

Crazy Egg开发的Confetti热图使您可以将热图数据划分为流量来源。这意味着您可以查看来自社交网络，搜索或其他来源的用户如何与您的网站进行交互。

Crazy Egg is extremely easy to add into a WordPress website. They even have a plugin that makes installation a breeze.

Crazy Egg非常容易添加到WordPress网站。他们甚至有一个插件，使安装变得轻而易举。

The pricing for Crazy Egg starts from $9/ month for 10,000 visitors and 10 active pages. Their most popular plan is called Plus, which offers 100,000 visits, 50 active pages, and hourly reports for $49/month. All plans come with one month free trial.

疯狂鸡蛋的价格从10,000美元和10个活动页面每月9美元起。他们最受欢迎的计划称为Plus，它提供100,000次访问，50个活动页面和每小时报告，每月$ 49。所有计划都提供一个月的免费试用。

Unlike other heatmap tools, Crazy Egg does not limit your usage to per site, this means you can use the same account on multiple websites.

与其他热图工具不同，Crazy Egg不会将您的使用限于每个站点，这意味着您可以在多个网站上使用同一帐户。

2.鼠标流 (2. Mouseflow)

Mouseflow is another easy to use heatmap tool for WordPress users. Mouseflow offers click heatmaps, scroll heatmaps, movement heatmap, and attention heatmap.

Mouseflow是另一个适用于WordPress用户的易于使用的热图工具。 Mouseflow提供单击热图，滚动热图，运动热图和注意热图。

It also offers recording of website visitor activity. This means you can look at a user interacting with your site. Another useful feature offered by Mouseflow is form analytics, which allows you to see why users are abandoning your forms.

它还提供了网站访问者活动的记录。这意味着您可以查看与您的网站进行交互的用户。 Mouseflow提供的另一个有用功能是表单分析，它使您可以查看用户为什么放弃表单。

Mouseflow also allows you to track funnels. You can also set custom funnels so that you can see how users from different traffic sources behave differently on your site.

Mouseflow还允许您跟踪渠道。您还可以设置自定义渠道，以便查看来自不同流量来源的用户在您网站上的行为方式。

Pricing for Mouseflow starts at $19/month for 1,000 recorded sessions limited to 1 website. Prices increase with more recorded sessions and websites you add to your plan. Mouseflow also offers a free plan limited to 100 recorded sessions for a single site.

限1个网站的1,000个录制会话的Mouseflow每月起价为19美元。随着您添加到计划中的会话和网站的录制次数增加，价格也会提高。 Mouseflow还提供了一个免费计划，单个站点限于100个记录的会话。

3.幸运橙 (3. Lucky Orange)

Lucky Orange is another popular choice in heatmap analytics. They offer heatmap tracking for clicks, movement, and scroll depth. Apart from that, they also offer session recording and traffic segmentation.

幸运橙是热图分析中的另一个流行选择。他们提供点击，移动和滚动深度的热图跟踪。除此之外，它们还提供会话记录和流量分段。

It also comes with forms analytics, conversion funnels, visitor polls, and a live chat software that you can add to your website. The list of feature covers almost everything that you would want from a heatmap tool.

它还带有表单分析，转换渠道，访问者调查以及可以添加到网站的实时聊天软件。功能列表几乎涵盖了热图工具所需的所有内容。

The pricing for Lucky Orange starts from $10 / month for 25,000 page views on single site.

Lucky Orange的定价从每月10美元起，单个站点上25,000次页面浏览量起。

4.小菜 (4. Inspectlet)

Inspectlet is a very powerful session recording and heatmap service. It covers all three types of heatmap tracking: clicks, cursor movement, and scrolling.

Inspectlet是一项功能非常强大的会话记录和热图服务。它涵盖了热图跟踪的所有三种类型：单击，光标移动和滚动。

They also offer conversion funnel analytics with very powerful filtering feature. There is a robust tagging filter, which you can use to tag individual users. This way you can see how they interact on returning visits. Inspectlet also provides form analytics to understand and optimize your lead generation.

他们还提供具有非常强大的过滤功能的转化渠道分析。有一个强大的标记过滤器，可用于标记单个用户。通过这种方式，您可以了解他们在回访中的互动方式。 Inspectlet还提供表格分析，以了解和优化您的潜在客户。

Pricing for Inspectlet starts from $39 per month with 5000 recorded sessions limited to 1 site. They also offer a free plan limited to 100 recorded sessions for a single site.

Inspectlet的起价为每月39美元，其中5000个录制的会话仅限于1个站点。他们还提供了一个免费计划，每个站点仅限100个记录的会话。

5. Heatmap.me (5. Heatmap.me)

Heatmap.me claims to be one of the simplest to use heatmap analytics tool in the market. It is easy to install and comes with a very small JavaScript code that loads asynchronously without slowing down your website.

Heatmap.me声称是市场上最简单使用的热图分析工具之一。它易于安装，并带有非常小JavaScript代码，可以异步加载而不会降低网站速度。

Unlike some tools in this list, Heatmap.me offers real time heatmaps. You can see how users are interacting with your site live. It also respects privacy of your users by not logging unnecessary data.

与该列表中的某些工具不同，Heatmap.me提供实时热图。您可以实时查看用户如何与您的网站进行交互。通过不记录不必要的数据，它也尊重用户的隐私。

Heatmap.me offers a free plan limited to 5 pages on 1 site. Their paid plans start with $100 per month for unlimited pages on a single site.

Heatmap.me在1个站点上提供了一个5页的免费计划。他们的付费计划开始于每月100美元，可在一个网站上无限浏览网页。

6. Ptengine (6. Ptengine)

Ptengine provides heatmap and web analytics tool packed into one. It offers click, conversion tracking, scroll and attention heatmaps. They also offer A/B testing between two heatmaps, which is a useful feature for designers testing different interfaces.

Ptengine提供了打包在一起的热图和Web分析工具。它提供点击，转化跟踪，滚动和关注热图。他们还提供了两个热图之间的A / B测试，这对于设计人员测试不同的接口非常有用。

Their web analytics features include device segmentation, campaign performance, one click filters, and page analysis.

他们的网络分析功能包括设备细分，广告系列效果，一键过滤器和页面分析。

Pricing at Ptengine starts from $7 per month for 1 site, 5 heatmaps, and 25K pageviews. They also offer a free plan with 1 heatmap on a single site limited to 1000 pageviews.

Ptengine的价格从每月7美元起(1个站点，5个热图和25,000次网页浏览)开始。他们还提供了一个免费的计划，该计划在一个站点上提供1个热点图，且每次访问的页面数限制为1000。

7. Clicktale (7. Clicktale)

Clicktale is another popular choice for heatmaps analytics. They offer a very powerful session recording technology and great in-depth heatmaps analysis features. But he biggest advantage is that they offer integrations with other analytics tools that you may already be using, like Google Analytics, Optimizely, Google Tag Manager, etc.

Clicktale是热图分析的另一个流行选择。它们提供了非常强大的会话记录技术和强大的深入热图分析功能。但是他最大的优势是，它们提供了与您可能已经在使用的其他分析工具的集成，例如Google Analytics(分析) ，Optimizely， Google跟踪代码管理器等。

Clicktale has heatmaps, session recording, conversion analytics, advanced analytics, etc.

Clicktale具有热图，会话记录，转化分析，高级分析等。

Clicktale does not have pricing information listed on their website. Instead, you will have to contact their sales teams to request a demo and then discuss the pricing.

Clicktale的网站上未列出价格信息。相反，您将必须联系他们的销售团队以请求演示，然后讨论定价。

8.见Volution (8. SeeVolution)

SeeVolution offers a very easy to use way to include heatmaps on a WordPress site. They have plugins for all popular CMS, including WordPress. Apart from easy installation, they also offer a very clean and nice dashboard that helps users understand the data they are seeing.

SeeVolution提供了一种非常容易使用的方法来在WordPress网站上包含热图。他们具有适用于所有流行CMS(包括WordPress)的插件。除了易于安装之外，它们还提供了一个非常干净且美观的仪表板，可帮助用户了解他们所看到的数据。

Heatmaps by SeeVolution include clicks, scrolling, mouse interactions and movement heatmaps. They also include site wide analytics to give you an overview of your site’s performance.

SeeVolution的热图包括点击，滚动，鼠标交互和移动热图。它们还包括站点范围的分析，以概述站点的性能。

SeeVolution offers a free plan for 1000 visits limited to 1 site. Their paid plans start from $79 per month for 2 domains. They also offer 14 day free trial on all their plans.

SeeVolution提供了一个免费计划，可供1000次访问(仅限1个站点)。他们的付费计划从2个域的每月79美元起。他们还为所有计划提供14天免费试用。

9. Hotjar (9. Hotjar)

Hotjar is powerful suite of apps bundled into one analytics and conversion optimization tool. It combines heatmaps, session recordings, funnels, form analytics, polls & surveys, and a recruiter tool to get testers.

Hotjar是功能强大的应用程序套件，捆绑到一个分析和转换优化工具中。它结合了热图，会话记录，漏斗，表单分析，民意测验和征募工具来吸引测试人员。

They offer click, tap, scroll, and mouse movement heatmaps. With session recording and conversion funnels you can discover and fix usability issues on your site. Hotar’s reporting dashboard is intuitive and easy to use.

它们提供单击，点击，滚动和鼠标移动热图。通过会话记录和转换渠道，您可以发现并修复网站上的可用性问题。 Hotar的报告仪表板直观且易于使用。

Their pricing plans start from $29 per month for 10,000 page views and snapshot size of 2,000 visits for heatmaps, forms and recordings. They also offer a limited free plan, which you can use to try it out.

他们的定价计划从每月29美元起(10,000页的浏览量)和快照(2,000张访问的快照)开始，以获取热图，表单和记录。他们还提供了有限的免费计划，您可以使用该计划进行试用。

We hope this article helped you find the best heatmap tools and plugins for your WordPress site. You may also want to see our list of 9 best WordPress SEO plugins and tools that you should use

我们希望本文能帮助您找到适用于WordPress网站的最佳热图工具和插件。您可能还想查看我们应使用的9种最佳WordPress SEO插件和工具列表

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

如果您喜欢这篇文章，请订阅我们的YouTube频道 WordPress视频教程。您也可以在Twitter和Facebook上找到我们。