（计算机毕设选题推荐）基于Python的当当网书店数据分析与研究-CSDN博客

本文链接：https://blog.csdn.net/m0_74226293/article/details/142235995

摘要

本文旨在利用Python编程语言对当当网书店的海量数据进行深入分析与研究。通过抓取当当网书店的商品信息、用户评价、销售数据等多维度数据，运用数据清洗、预处理、特征提取、数据分析与可视化等技术手段，对书店的商品销售趋势、用户购买行为、商品评价情感分析等方面进行了全面剖析。研究结果不仅揭示了书店的运营特点和市场趋势，还为书店的库存管理、商品推荐、营销策略制定等方面提供了有力的数据支持。同时，本文还探讨了数据分析过程中遇到的数据隐私保护、数据质量控制等挑战，并提出了相应的解决方案。

关键字：Python；当当网书店；数据分析；用户行为；销售趋势；情感分析

Abstract

This paper focuses on conducting a comprehensive data analysis and research of Dangdang Online Bookstore utilizing the Python programming language. By scraping multi-dimensional data from Dangdang, including product information, user reviews, sales data, and more, we employed techniques such as data cleaning, preprocessing, feature extraction, data analysis, and visualization to thoroughly analyze aspects such as the bookstore's sales trends, user purchasing behavior, and sentiment analysis of product reviews. The research findings not only uncover the bookstore's operational characteristics and market trends but also provide valuable data support for inventory management, product recommendation, and marketing strategy formulation. Additionally, this paper discusses the challenges encountered during the data analysis process, such as data privacy protection and data quality control, and proposes corresponding solutions.

Keywords: Python; Dangdang Online Bookstore; Data Analysis; User Behavior; Sales Trends; Sentiment Analysis