【信息系统项目管理师知识点速记】组织通用管理：组织战略（双语学习）

22.1 Organizational Strategy

Organizational strategy is a comprehensive plan for high-quality development, providing a unified direction for the stakeholders. It involves planning and selecting overarching, long-term, and guiding goals for the organization.

22.1.1 Key Points of Organizational Strategy

1. Strategic Goals

   • Strategic goals define the overall development level and tasks within a certain period.
   • These goals are multifaceted, including economic and non-economic, quantitative and qualitative objectives.
   • Goals should specify the target and timeframe, combining short, medium, and long-term objectives.
   • Different organizations will have varying strategic goals based on their type and scope.