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A retrospective on: Institutional, cultural and transaction cost influences on …
Keith D Brouthers Journal of International Business Studies (2013) 44, 14–22 摘要 基于交易成本理论的进入模式选择:review past research exploring transaction cost and institutional perspectives of mode choice, provide a原创 2015-05-07 10:54:18 · 662 阅读 · 0 评论 -
文献阅读:Institutional, cultural and transaction cost influences on entry mode choice and performance
Abstract we attempt to determine if firms that select their entry mode based on transaction cost, institutional context, and cultural context variables perform better than firms that make other mode原创 2015-05-05 14:14:39 · 864 阅读 · 0 评论