Optional. The gl parameter value is a two-letter country code. For WebSearch results, the gl parameter boosts search results whose country of origin matches the parameter value. See the Country Codes section for a list of valid values.
Specifying a gl parameter value in WebSearch requests should improve the relevance of results. This is particularly true for international customers and, even more specifically, for customers in English-speaking countries other than the United States.
Examples
This request boosts documents written in the United Kingdom in WebSearch results: q=pizza&gl=uk
2.hl:host language
hl
Description
Optional. The hl parameter specifies the interface language (host language) of your user interface. To improve the performance and the quality of your search results, you are strongly encouraged to set this parameter explicitly.