unity iap_通过Unity IAP Promo赚钱的3种方法。

unity iapTake your monetization to the next level by promoting in-app purchases (IAPs) throughout the player lifecycle. 通过在播放器生命周期中推广应用内购买(IAP),将您的获利水平提高到一个新的水平。 New from Unity, IAP Promo gives you ...
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unity iap

Take your monetization to the next level by promoting in-app purchases (IAPs) throughout the player lifecycle.

通过在播放器生命周期中推广应用内购买(IAP),将您的获利水平提高到一个新的水平。

New from Unity, IAP Promo gives you this functionality for FREE, by serving existing product offers to players as a new type of ad unit. Surfacing these promotions helps players discover your offers organically, rather than having to search for them in your game’s store. In this article, you’ll learn about three promotion strategies you can easily implement today to grow your IAP revenue. Throughout this post, we’ll cover some strategies, tips, and learning materials that provides everything you need to get up and running.

IAP Promo是Unity的新增功能,它通过将现有的产品报价作为一种新型的广告单元提供给播放器,从而为您免费提供此功能。 显示这些促销信息有助于玩家自然地发现您的报价,而不必在游戏商店中搜索它们。 在本文中,您将了解三种可以在今天轻松实施以增加IAP收入的促销策略。 在本文中,我们将介绍一些策略,技巧和学习资料,这些资料提供了启动和运行所需的一切。

促销策略 (Promo strategies)

1.宣传运动 (1.  Awareness campaigns)

If you’ve ever stood before a larger-than-life display of a double-foam latte drizzled with chocolate while waiting in line at a coffee shop, you’re already familiar with this technique and how effective it can be.The same concept can work wonders in your game. Surface existing products at natural pauses to remind players of content that can enhance their experience.

如果您曾经在一家咖啡店排队等候时,曾站在大型展示架上撒上巧克力而下毛毛雨的双泡沫拿铁,那么您已经熟悉这种技术及其效果。可以在您的游戏中创造奇迹。 以自然的暂停显示现有产品,以提醒播放器可以增强其体验的内容。

Example of an awareness campaign

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