YouTube和Twitch上的流媒体之间有何区别?

Twitch has been the undisputed king of online video streaming for a long time. YouTube has now started to catch up, with their live system becoming fully realized and working quite well. So what’s the difference between streaming with Twitch and YouTube?

Twitch长期以来一直是在线视频流中无可争议的王者。 YouTube的实时系统已经完全实现并且运行良好,现在开始追赶。 那么使用Twitch和YouTube流媒体有什么区别?

观众如何找到您的内容 (How Viewers Find Your Content)

On Twitch, viewers find channels mostly by browsing for games they want to watch. If you’re playing that game, they might see you. When they go to watch a stream of a particular game, Twitch displays channels in descending order of the number of viewers watching that stream. This creates a bias that heavily favors established streamers since people are likely to choose a well-populated stream before even seeing the less populated ones.

在Twitch上,观众主要通过浏览他们想观看的游戏来找到频道。 如果您正在玩该游戏,他们可能会看到您。 当他们去观看特定游戏的直播时,Twitch会按照观看该直播的观众数量的降序显示频道。 由于人们很可能在看到人口较少的溪流之前就选择了人口稠密的溪流,因此造成了偏向于既定的溪流的偏见。

Another issue with Twitch’s browsing system is the lack of thumbnails. Twitch chooses thumbnails randomly, and there’s nothing to set you apart from other channels. This results in everything seeming oddly homogenous.

Twitch的浏览系统的另一个问题是缺少缩略图。 Twitch随机选择缩略图,没有什么可以让您与其他频道区分开。 这导致所有事物看起来都同质。

On YouTube, things are better. It’s still not easy for gamers to discover your stream—especially if it’s not popular—but YouTube’s algorithm can work in your favor by suggesting your stream to other people. If you make regular videos as well and have at least a couple of subscribers, the odds of viewers joining your stream goes up quite a bit. Plus, since anyone can watch a video anytime they want, using standard videos to pull viewers into your stream works more effectively than live streaming. This means you don’t have to stream constantly to get people interested; you can make a few quality videos and get the same effect.

在YouTube上,情况会更好。 对于游戏玩家来说,发现您的信息流仍然不容易-尤其是在不受欢迎的情况下-但YouTube的算法可以通过向其他人推荐您的信息流来帮助您。 如果您也制作常规视频并且至少有几个订阅者,那么观看者加入您的视频流的几率会大大提高。 另外,由于任何人都可以随时随地观看视频,因此使用标准视频将观看者吸引到您的视频流中比使用实时流媒体更为有效。 这意味着您不必时常流媒体来吸引人们的兴趣。 您可以制作一些高质量的视频并获得相同的效果。

As for thumbnails, since streams on YouTube function like really long regular videos, you can upload custom thumbnails to them. This does lead to some clickbait thumbnails, though, as this simple search for “fortnite stream” shows.

至于缩略图,由于YouTube上的视频流就像很长的普通视频一样起作用,因此您可以向其上传自定义缩略图。 但是,这确实导致了一些点击诱饵缩略图,因为这种对“堡垒之流”的简单搜索显示出来了。

总体内容和内容准则 (Overall Content and Content Guidelines)

Twitch is largely gaming-focused. They’ve opened up their “IRL” section recently, which has gotten popular in the last year, but for the most part, they are still a game streaming service. YouTube is a lot more flexible, with content on pretty much anything you could think to live stream.

Twitch主要专注于游戏。 他们最近开放了“ IRL”部分,该部分在去年非常流行,但是在大多数情况下,它们仍然是游戏流服务。 YouTube更加灵活,可以播放几乎所有您想直播的内容。

The rules of each site are different as well. Twitch tends to be much stricter than YouTube and doesn’t seem to have a problem banning people for sometimes unexplainable reasons. For example, people have been banned from Twitch for inappropriate donations sent from viewers, for saying they didn’t like popular streamers, and even for voicing their concerns with the platform. Luckily, most bans on Twitch are temporary, lasting only a couple weeks unless you’ve committed a serious offense.

每个站点的规则也不同。 Twitch往往比YouTube严格得多,并且由于有时无法解释的原因,禁止人似乎没有问题。 例如,由于观众发送的不当捐款,表示不喜欢受欢迎的彩带,甚至表达了对平台的担忧,人们被禁止在Twitch中使用。 幸运的是,大多数Twitch禁令都是暂时的,除非您犯了严重的罪行,否则仅持续几周。

YouTube, on the other hand, doesn’t care as much. It’s much harder to get banned from YouTube than from Twitch. YouTube even has a “three strike” system in place for most offenses. The most significant problems on YouTube are demonetization of ads and copyright strikes on videos. You can say practically anything you want on your stream, and YouTube probably won’t mind. Those things might still be against the rules, of course—it’s just that YouTube’s enforcement of those rules is laxer.

另一方面,YouTube并不那么在乎。 与Twitch相比,被YouTube禁止要难得多。 YouTube甚至针对大多数违规行为都设有“三击”系统。 YouTube上最重要的问题是广告的货币化和视频的版权警告。 您几乎可以在自己的信息流中说出任何想要的内容,YouTube可能不会介意。 当然,这些事情可能仍然违反规则-只是YouTube对这些规则的执行比较宽松。

你可以赚到的钱 (The Money You Can Make)

Let’s break it down:

让我们分解一下:

Twitch

抽搐

  • Subscribers: Each subscriber brings in $5 per month. Twitch takes 50%, so the streamer gets $2.50 per subscriber. This is only the standard contract though and may vary for larger streamers. Large streamers on the platform can have thousands, even tens of thousands of subscribers.

    订户:每个订户每月带来$ 5。 Twitch收取50%的费用,因此每位订户可获得$ 2.50美元的彩金。 但是,这只是标准合同,对于较大的彩带可能会有所不同。 平台上的大型流媒体可以拥有数千个甚至数万个订户。

  • Donations: Up to the donator for how much they pay, but generally around $1-$10 for most donations. 100% of donation money goes to the streamer. Big streamers can make over $1,000 per day from donations.

    捐赠:取决于捐赠者支付的金额,但大多数捐赠通常在$ 1- $ 10左右。 捐赠款项的100%将捐给彩带。 大型彩带每天可以从捐款中赚取$ 1,000以上。

  • Bits: Bits are Twitch’s built-in donation system. They are generally less used and pay in smaller amounts. Twitch takes a 29% cut.

    比特:比特是Twitch的内置捐赠系统。 它们通常较少使用,并且支付的金额较小。 Twitch削减了29%。

  • Ads: These work the same as YouTube, appearing at the beginning of the stream. These don’t end up paying as much but still represent a good chunk.

    广告:它们的作用与YouTube相同,出现在视频流的开头。 这些最终并没有付出那么多,但仍然代表了很大一部分。

YouTube

  • Super Chat: This is essentially YouTube’s built-in donation system. YouTube takes 30%, compared to Twitch’s 0% for most donations.

    超级聊天:这实际上是YouTube的内置捐赠系统。 YouTube占30%,而Twitch的大部分捐赠占0%。

  • Members: Members are to YouTube what subscribers are to Twitch. YouTube again takes 30%, which is less than Twitch, but the members system is not used anywhere close to as much as Twitch subscriptions are.

    成员: YouTube会员是Twitch的订阅者。 YouTube再次获得30%的收入,这比Twitch少,但会员系统的使用率远不及Twitch订阅数。

  • Ads:  For some people, these are worse on YouTube than they are on Twitch. Ads are also nonexistent for channels YouTube has deemed “demonetized.”

    广告:对于某些人来说,在YouTube上比在Twitch上糟糕。 YouTube认为已“取消货币化”的频道也没有广告。

Taking everything into account, Twitch tends to pay a lot more than YouTube. Largely, this comes down to site culture. On Twitch, it’s normal for large streamers to get many subscribers and hundreds of donations every hour, while on YouTube it’s a lot more sparse, with only a few “Super Chats” and a couple of ads here and there.

考虑到所有因素,Twitch往往比YouTube付出更多。 很大程度上,这取决于现场文化。 在Twitch上,大型流媒体每小时获得许多订阅者和数百笔捐款是正常的,而在YouTube上则稀疏得多,只有几个“超级聊天”和几处广告。



Overall, Twitch and YouTube are both excellent platforms for streaming and can support you in a career as a content creator. When it comes down to it, though, you should stream where your audience is, not on which platform you like best.

总体而言,Twitch和YouTube都是出色的流媒体平台,可以为您作为内容创作者的职业提供支持。 但是,归根结底,您应该流媒体观众的位置,而不是最喜欢的平台。

翻译自: https://www.howtogeek.com/364588/whats-the-difference-between-streaming-on-youtube-and-twitch/

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