shopify是什么_Shopify与WooCommerce –哪个是更好的平台？（比较）

最新推荐文章于 2024-08-20 16:09:52 发布

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最新推荐文章于 2024-08-20 16:09:52 发布

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原文链接：https://www.wpbeginner.com/opinion/shopify-vs-woocommerce-which-is-the-better-platform-comparison/

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shopify是什么

Are you thinking of starting an online store? Not sure whether you should use Shopify or WooCommerce?

您是否正在考虑开设在线商店？不确定应该使用Shopify还是WooCommerce？

Shopify and WooCommerce are the two top eCommerce platforms in the world each with their own pros and cons.

Shopify和WooCommerce是世界上两个顶尖的电子商务平台，每个平台都有各自的优缺点。

As a business owner, choosing the right eCommerce platform that fits your business needs is crucial for your success.

作为企业主，选择适合您业务需求的正确电子商务平台对您的成功至关重要。

In this guide, we will show you a detailed comparison of Shopify vs WooCommerce. The goal is to break down their advantages and disadvantages to help you choose the best option for your eCommerce store.

在本指南中，我们将向您显示Shopify与WooCommerce的详细比较。目的是分解它们的优点和缺点，以帮助您为电子商务商店选择最佳选择。

Since this is a detailed comparison of Shopify vs WooCommerce, here’s a quick table of content:

由于这是Shopify与WooCommerce的详细比较，因此下面是一个快速的目录表：

概述：Shopify与WooCommerce (Overview: Shopify vs WooCommerce)

Before we start with our in-depth comparison of the two most popular eCommerce platforms on the web, it’s important that we cover the basics and highlight what makes these platform stand out.

在我们开始对网络上两个最流行的电子商务平台进行深入比较之前，重要的是我们要覆盖基础知识并突出使这些平台脱颖而出的原因。

What is Shopify?

什么是Shopify？

Shopify is an all-in-one eCommerce platform that makes it easy for you to create an online store, accept payments, and manage your inventory all from a single platform without ever worrying about the technical aspects of managing a website such as web hosting, security, caching, etc.

Shopify是一个多功能的电子商务平台，可让您轻松地从一个平台上创建在线商店，接受付款和管理库存，而无需担心管理网站的技术方面(例如网络托管，安全性，缓存等

What is WooCommerce?

什么是WooCommerce？

WooCommerce is an open-source eCommerce plugin built for WordPress. It allows you to leverage the most powerful content management system (CMS) and use it to run an online store. Because of the open-source nature, you can customize every aspect of your store and easily build custom extensions.

WooCommerce是为WordPress构建的开源电子商务插件。它使您可以利用功能最强大的内容管理系统(CMS)并使用它来运行在线商店。由于具有开放源代码的性质，您可以自定义商店的各个方面并轻松构建自定义扩展。

The decision to choose between the two platforms depend entirely on your needs and skill level.

在两个平台之间进行选择的决定完全取决于您的需求和技能水平。

在电子商务平台中寻找什么？ (What to Look for in Your eCommerce Platform?)

There are few things that you absolutely need to keep in mind when starting an online store. These key factors will help you decide which platform is better suited for your needs.

建立在线商店时，您绝对需要牢记几件事。这些关键因素将帮助您确定哪个平台更适合您的需求。

Budget – The initial cost of starting a fully functional ecommerce store.预算 –开设功能齐全的电子商务商店的初始成本。
Ease of use – It should be easy to use even for absolute beginners.易于使用 –即使是绝对的初学者，也应该易于使用。
Payment Methods – It should have support for multiple 付款方式 –它应支持多种payment methods (e.g. PayPal, Stripe, other merchant processors).付款方式 (例如PayPal，Stripe，其他商家处理程序)。
Integrations – Number of services and third party tools you can integrate to grow your business.集成 –您可以集成以发展业务的服务和第三方工具的数量。
Scalability – The platform should be able to scale as your business grows.可扩展性 –该平台应能够随着您的业务增长而扩展。

These are the very basic requirements that all online store owners must consider. However, depending on your needs, you may also want to look at other options like shipping, inventory management, invoicing, taxes, dropshipping, etc.

这些是所有在线商店所有者必须考虑的非常基本的要求。但是，根据您的需求，您可能还需要查看其他选项，例如运输，库存管理，发票，税金，直接托运等。

Our goal with this article is to take an in-depth look at how Shopify and WooCommerce stand on these basic requirements, and which one of them is best suited for your needs.

我们本文的目标是深入研究Shopify和WooCommerce如何满足这些基本要求，以及其中哪一项最适合您的需求。

费用：Shopify与WooCommerce (Cost: Shopify vs WooCommerce)

Cost is often the most important consideration for eCommerce website owners. You need to evaluate the cost of getting started while also keeping in mind the variable costs for add-on services and software.

成本通常是电子商务网站所有者最重要的考虑因素。您需要评估入门成本，同时还要记住附加服务和软件的可变成本。

使用Shopify的真实成本 (The true cost of using Shopify)

Shopify makes it super easy to start your online store. Their basic plan starts at $29 per month, and you can upgrade to the Shopify plan for $79 or the Advanced Shopify plan for $299 per month.

Shopify使超级轻松地启动您的在线商店。他们的基本计划起价为每月29美元，您可以以79美元的价格升级到Shopify计划，或者以每月299美元的价格升级到Advanced Shopify计划。

Each of these plans includes domain name, SSL certificate, and web hosting.

这些计划均包括域名，SSL证书和Web托管。

The basic plan comes with enough features to set up a new online store. You can add unlimited products, 2 user accounts, unlimited file storage, and more.

基本计划带有足够的功能来建立新的在线商店。您可以添加无限的产品，2个用户帐户，无限的文件存储等。

However, this pricing doesn’t include third-party tools and add-ons that you will need to take your Shopify store to the next level. As your business grows, these costs will start adding up, and you’ll soon be paying a lot more than the basic plan.

但是，此价格不包括将Shopify商店提升到新水平所需的第三方工具和附加组件。随着业务的增长，这些成本将开始增加，并且您很快将付出比基本计划更多的费用。

Payments are another factor that affects your costs. Shopify offers their own Shopify Payments solution which costs 2.9% + 30 cents per transaction.

付款是影响您费用的另一个因素。 Shopify提供了自己的Shopify Payments解决方案，每笔交易的费用为2.9％+ 30美分。

If you want to use third-party payment gateways or your own merchant account, then you will be charged a flat fee of 2.0% for all transactions. You can reduce this fee to 0.5% by using the Shopify Advanced plan which costs $299 per month.

如果您想使用第三方支付网关或您自己的商家帐户，则将对所有交易收取2.0％的固定费用。您可以使用Shopify Advanced计划将该费用降低至0.5％，该计划每月收费299美元。

These payment processing fees are fairly steep when using external payment gateways. However, if you’re just starting out and want to use the Shopify payment solution, then the fees are fairly comparable to popular platforms like Stripe and Braintree.

使用外部支付网关时，这些支付处理费用相当高。但是，如果您刚开始使用Shopify付款解决方案，那么费用与Stripe和Braintree等流行平台相当。

使用WooCommerce的真实成本 (The true cost of using WooCommerce)

WooCommerce is an eCommerce plugin for WordPress.org (also known as self-hosted WordPress). It is open source and freely available as a WordPress plugin.

WooCommerce是WordPress.org (也称为自托管WordPress)的电子商务插件。它是开源的，可以作为WordPress插件免费获得。

However, you’ll need a domain name, SSL Certificate, and a WordPress hosting account to start a WooCommerce store.

但是，您将需要一个域名，SSL证书和WordPress托管帐户来启动WooCommerce商店。

Typically, a domain name costs $14.99, SSL Certificate costs $69.99, and web hosting around $7.99 / month. This is not cheap, particularly when you are just starting out.

通常，域名费用为14.99美元，SSL证书费用为69.99美元，网络托管费用为每月7.99美元。这并不便宜，尤其是刚开始时。

Thankfully, there are several hosting companies who are now offering specialized WooCommerce hosting plans which significantly reduces the cost.

值得庆幸的是，现在有几家托管公司正在提供专门的WooCommerce托管计划，从而大大降低了成本。

Bluehost, an official WordPress and WooCommerce recommended hosting provider, has agreed to offer our users a free domain name, free SSL certificate, and a discount on web hosting.

Bluehost是WordPress和WooCommerce官方推荐的官方托管服务提供商，已同意向我们的用户提供免费域名，免费SSL证书和网络托管折扣。

This will help you start your online store for as low as $6.95 / month.

这将帮助您以低至$ 6.95 /月的价格开始在线商店。

→ Click here to Claim this Exclusive Bluehost offer ←

→单击此处声明此Bluehost独家优惠←

As you can see, the cost of starting a basic WooCommerce store is significantly lower than Shopify. WooCommerce also doesn’t charge you a percentage fee of your transactions which is a very nice perk.

如您所见，开设基本的WooCommerce商店的成本大大低于Shopify。 WooCommerce也不会向您收取一定百分比的交易费用，这是非常好的待遇。

But the WooCommerce costs start adding up as you purchase paid extensions. Your hosting costs will also increase as your online store grows.

但是当您购买付费的扩展程序时，WooCommerce的费用开始增加。随着您的在线商店的增长，您的托管成本也会增加。

However, one clear advantage of using WooCommerce is that you can often find free alternatives to the paid extensions. You can also keep your costs in control by only purchasing the tools and plugins as you need them.

但是，使用WooCommerce的一个明显优势是，您通常可以找到付费扩展的免费替代方案。您还可以通过仅在需要时购买工具和插件来控制成本。

With the number of free themes and free add-ons available for WooCommerce, it’s definitely the winner when it comes to cost.

有了WooCommerce可用的免费主题和免费附件的数量，就成本而言，它绝对是赢家。

Winner: WooCommerce

优胜者：WooCommerce

易用性：Shopify与WooCommerce (Ease of Use: Shopify vs WooCommerce)

Most users starting an online store are not web designers or developers. Even users who are familiar with basic concepts need a platform that is easy to use and gets out of their way.

开网店的大多数用户不是网页设计师或开发人员。即使是熟悉基本概念的用户，也都需要一个易于使用且不受干扰的平台。

Let’s see how Shopify and WooCommerce stack up in terms of user-friendliness.

让我们看看Shopify和WooCommerce在用户友好性方面如何堆叠。

Shopify –易于使用 (Shopify – Ease of Use)

Shopify is a fully hosted platform which means you don’t need to install, manage, or update any software. You also don’t need to worry about security, performance, backups, and compatibility issues.

Shopify是一个完全托管的平台，这意味着您无需安装，管理或更新任何软件。您也不必担心安全性，性能，备份和兼容性问题。

As soon as you sign up, it helps you pick a design for your website. After that, they walk you through customization and then help you add products.

注册后，它可以帮助您为网站选择设计。之后，他们将引导您完成自定义，然后帮助您添加产品。

Shopify comes with an intuitive drag and drop interface. Managing your products, sales, and inventory inside Shopify is a breeze.

Shopify带有直观的拖放界面。在Shopify中管理产品，销售和库存非常容易。

One downside of this guided, polished, and highly optimized user experience is that it limits your control. You can only use the design and development tools provided by Shopify or add-ons available in their marketplace.

这种引导，完善和高度优化的用户体验的缺点之一是它限制了您的控制。您只能使用Shopify提供的设计和开发工具或市场上的附加组件。

However, this is not as bad as it sounds. For most users, the large selection of extensions and themes available in Shopify, is more than enough to get started and grow your online store.

但是，这并不像听起来那样糟糕。对于大多数用户而言，Shopify中提供的大量扩展程序和主题可供选择，足以开始并发展您的在线商店。

WooCommerce –易于使用 (WooCommerce – Ease of Use)

WooCommerce is not a hosted platform like Shopify. This means you will need to install WooCommerce, manage updates, keep backups, and make sure that your website is secure. There are plenty of free and paid plugins that can automate most of these tasks for you.

WooCommerce不是像Shopify这样的托管平台。这意味着您将需要安装WooCommerce，管理更新，保留备份并确保您的网站安全。有许多免费和付费的插件可以为您自动执行大多数任务。

WooCommerce is super flexible when it comes to customizations. You have full control of the whole platform. You can add any functionality imaginable to your website with the help of more than 55,000+ WordPress plugins.

WooCommerce在定制方面非常灵活。您可以完全控制整个平台。您可以借助超过55,000多个WordPress插件在您的网站上添加任何可以想象的功能。

However, there is no built-in drag & drop design builder. You can use one of the WordPress page builders like Beaver Builder, but it adds to your cost.

但是，没有内置的拖放设计构建器。您可以使用诸如Beaver Builder之类的WordPress页面构建器之一，但这会增加您的成本。

The biggest downside of the flexibility is that it comes with a learning curve and requires a more hands-on management of your website. You also have to signup for a merchant account or similar service like Stripe / PayPal.

灵活性的最大缺点是，它具有学习曲线，并且需要对网站进行更多的动手管理。您还必须注册一个商家帐户或类似的服务，如Stripe / PayPal。

While the WooCommerce guided setup wizard is helpful, it does not come close to the onboarding and ease of use of Shopify.

虽然WooCommerce指导的设置向导很有用，但它与Shopify的入门功能和易用性并不相称。

Winner: Shopify

获奖者：Shopify

付款方式：Shopify vs WooCommerce (Payment Methods: Shopify vs WooCommerce)

There are many payment gateways that you can use to accept payments online. Some payment methods may not be suitable for you, and others may not be available to your customers.

您可以使用许多付款网关在线接受付款。某些付款方式可能不适合您，而其他付款方式可能对您的客户不可用。

This is why it’s important that the platform you choose offers multiple payment options. Let’s take a look at how Shopify and WooCommerce compare when it comes to payment integrations.

这就是为什么您选择的平台提供多种付款方式很重要的原因。让我们看一下Shopify和WooCommerce在支付集成方面的比较。

Shopify中的付款方式 (Payment Options in Shopify)

Shopify offers plenty of payment options that you can use to receive payments from customers. It has its own payments solution called Shopify Payments (powered by Stripe) as well as all popular third-party payment gateways.

Shopify提供了多种付款方式，您可以用来接收客户的付款。它拥有自己的称为Shopify Payments(由Stripe支持)的支付解决方案，以及所有流行的第三方支付网关。

The problem is that Shopify charges an extra 2% fees on each transaction made through third party payment gateways. This is on top of the transaction fees charged by the payment gateway. You can reduce the fee to 0.5% by paying $299 per month for Advanced Shopify plan.

问题在于，Shopify对通过第三方支付网关进行的每笔交易收取2％的额外费用。这是由付款网关收取的交易费用之上的。您可以通过每月支付$ 299的Advanced Shopify计划将费用降低到0.5％。

Shopify Payments has flat credit card fees, but no other transaction fees. Credit card rates start from 2.9% + 30¢ for the basic plan and get lower for other plans.

Shopify Payments收取固定的信用卡费用，但没有其他交易费用。基本计划的信用卡费率从2.9％+ 30美分开始，其他计划则更低。

WooCommerce中的付款方式 (Payment Options in WooCommerce)

WooCommerce offers PayPal and Stripe payments by default. It also supports all other popular payment service providers through add-ons.

WooCommerce默认提供PayPal和Stripe付款。它还通过附加组件支持所有其他流行的支付服务提供商。

For payment gateways, WooCommerce even has support for many regional and less popular payment services. Since there is no barrier to entry, any payments company can create add-ons for WooCommerce and provide support for it.

对于支付网关，WooCommerce甚至还支持许多区域性和较不流行的支付服务。由于没有进入障碍，任何支付公司都可以为WooCommerce创建附加组件并为其提供支持。

As a self-hosted platform, you are only charged transaction fees by your payment gateway or your bank. WooCommerce never charges you a % fee on your store transactions which is a major plus.

作为自托管平台，您只需要通过付款网关或银行支付交易费用。 WooCommerce永远不会向您收取商店交易的％费用，这是一大优势。

If choosing your own merchant account and using a third-party gateway is important for you, then you will save A LOT of money by using WooCommerce. But if you’re a small store and willing to use Shopify Payments which has the same credit card rates as Stripe / Paypal, then it makes no difference.

如果选择自己的商人帐户并使用第三方网关对您很重要，那么使用WooCommerce可以节省很多钱。但是，如果您是一家小商店，并且愿意使用Shopify Payments，该信用卡的信用卡费率与Stripe / Paypal相同，则没有任何区别。

Winner: Tie

优胜者：领带

集成和附加组件：Shopify与WooCommerce (Integrations and Add-ons: Shopify vs WooCommerce)

No matter how robust an e-commerce platform is, you’ll always need third-party tools and services to grow your store. For example, an email marketing software, lead generation tool, analytics tools, outreach services, etc.

无论电子商务平台多么强大，您都将始终需要第三方工具和服务来发展您的商店。例如，电子邮件营销软件，销售线索生成工具，分析工具，外展服务等。

Both Shopify and WooCommerce have a massive extensions directory, and they integrate with many third-party services.

Shopify和WooCommerce都具有庞大的扩展目录，并且它们与许多第三方服务集成。

Shopify附加组件和集成 (Shopify Add-ons and Integrations)

Shopify comes with a powerful API and an App Store where you can buy third-party add-ons for your Shopify store. They have hundreds of apps in the store covering every feature you’ll want to add to your store.

Shopify带有强大的API和App Store，您可以在其中为Shopify商店购买第三方加载项。他们在商店中拥有数百种应用程序，涵盖了您想要添加到商店中的所有功能。

For lead generation, they have integrations with software like OptinMonster which helps you grow your email list and reduce cart abandonment. They have apps for SEO, product reviews, discounts, countdowns, and more.

对于潜在客户的产生，他们与OptinMonster之类的软件集成在一起，可以帮助您增加电子邮件列表并减少购物车放弃。他们有用于SEO，产品评论，折扣，倒计时等的应用。

Shopify’s app store contains both free and paid apps. Free apps are usually created by third-party services that have their own pricing, and the app only integrates your store to their APIs. Pricing for paid add-ons varies and most apps offer monthly subscriptions.

Shopify的应用程序商店包含免费和付费应用程序。免费应用程序通常由具有自己定价的第三方服务创建，并且该应用程序仅将您的商店集成到其API。付费附件的定价各不相同，大多数应用程序都提供按月订阅。

WooCommerce附加组件和集成 (WooCommerce Add-ons and Integrations)

WooCommerce is open source and built on top of WordPress. This gives you access to more than 55,000 free WordPress plugins and many more paid plugins.

WooCommerce是开源的，基于WordPress构建。这使您可以访问超过55,000个免费WordPress插件以及更多付费插件。

You can use these add-ons to add payment gateways, lead generation, SEO, performance optimization, and almost any feature you can think of.

您可以使用这些附加组件来添加支付网关，销售线索生成，SEO，性能优化以及您能想到的几乎所有功能。

Due to the low barrier of entry, there are a lot more integrations and add-ons available for WooCommerce than Shopify. Almost all third-party tools and service providers have their own plugins to seamlessly integrate with your WooCommerce store.

由于进入门槛低，与Shopify相比，WooCommerce提供了更多的集成和附加组件。几乎所有第三方工具和服务提供商都具有自己的插件，可以与您的WooCommerce商店无缝集成。

You can also hire a developer to create an integration or plugin just for your own website. However it’s important to keep in mind that WooCommerce is a lot easier to customize. Having personally gone through the process of submitting a plugin for WordPress and submitting an app to the Shopify store, we can say that the process is extremely harder on Shopify vs WooCommerce.

您也可以聘请开发人员为您自己的网站创建集成或插件。但是，请务必记住，WooCommerce更易于自定义。在亲自完成了为WordPress提交插件并向Shopify商店提交应用程序的过程之后，我们可以说，在Shopify与WooCommerce上，该过程非常困难。

Winner: WooCommerce

优胜者：WooCommerce

Shopify与WooCommerce直接送货 (Shopify vs WooCommerce Dropshipping)

Dropshipping is an online business where an eCommerce store doesn’t keep the products in stock. Instead, it fullfills order by purchasing products from vendors and then shipping them directly to the customers.

Dropshipping是一种在线业务，其中电子商务商店不保留产品的库存。取而代之的是，它通过从供应商那里购买产品来完成订单，然后将其直接运送给客户。

Due to its low overhead, dropshipping has become popular around the world. Many of our users asked us to compare WooCommerce vs Shopify for dropshipping and which one of them is better for a dropshipping business.

由于费用低廉，直接寄运在世界各地已变得很流行。我们的许多用户要求我们比较WooCommerce和Shopify的直销业务，其中哪个对直销业务更好。

使用Shopify进行直销 (Dropshipping with Shopify)

When building a dropshipping business, the front-end of your website will look just like any online store. Your users will be able to browse the products, add them to cart, and make payment, just like they would do on any other eCommerce store.

建立直销业务时，您网站的前端看起来就像任何在线商店一样。您的用户将能够浏览产品，将其添加到购物车并进行付款，就像在其他任何电子商务商店中所做的一样。

Depending on the vendors you choose, you will then have to place user’s order for shipping.

然后，根据您选择的供应商，您将必须下达用户的运输订单。

Shopify also has integration apps for several popular dropshipping marketplaces like AliExpress, Oberlo, Printify, and more. However, each of these product marketplaces has their own membership fees, shipping, and other charges that you need to keep in mind when building your dropshipping website with Shopify.

Shopify还为多个受欢迎的直销市场(例如AliExpress，Oberlo，Printify等)提供集成应用程序。但是，在使用Shopify建立您的直销网站时，这些产品市场中的每一个都有自己的会员费，运输费和其他费用，您需要记住这些费用。

使用WooCommerce进行直销 (Dropshipping with WooCommerce)

WooCommerce is a popular choice among dropshipping businesses. Mainly because WooCommerce allows you to install extensions that make order fulfillment a breeze.

WooCommerce是直接运送业务中的流行选择。主要是因为WooCommerce允许您安装使订单履行变得轻而易举的扩展程序。

You can easily find extensions that allow you to instantly import products, fulfill orders from your website, and more. You can even create your own eCommerce marketplace allowing other vendors to sell on your website.

您可以轻松找到扩展程序，这些扩展程序使您可以立即导入产品，执行网站中的订单等等。您甚至可以创建自己的电子商务市场，允许其他供应商在您的网站上销售。

Keep in mind, that your supplier and vendor may have minimum order requirements, membership fees, and other charges. You need to keep those in mind when adding products to your WooCommerce dropshipping store.

请记住，您的供应商和供应商可能有最低订购要求，会员费和其他费用。在将产品添加到WooCommerce直销商店时，您需要记住这些。

Winner: WooCommerce

优胜者： WooCommerce

可扩展性和增长：Shopify与WooCommerce (Scalability and Growth: Shopify vs WooCommerce)

You have probably heard the term “growth-pains” from various CEOs. As your business grows, you will need more resources to handle new challenges and goals.

您可能已经听过各种CEO的“成长痛”一词。随着业务的增长，您将需要更多的资源来应对新的挑战和目标。

Shopify and WooCommerce can both be scaled to handle large amount of traffic and orders, but they’re not created equal. Let’s take a look at how these two eCommerce platform compare when it comes to scalability.

Shopify和WooCommerce都可以扩展以处理大量的流量和订单，但是创建的方式并不相同。让我们看一下这两个电子商务平台在可伸缩性方面的比较。

Shopify的可扩展性 (Scalability on Shopify)

Shopify handles the technical parts of your store which means you don’t ever have to worry about performance, security, and scalability. Once your business starts growing, you can simply upgrade your Shopify plans.

Shopify处理商店的技术部分，这意味着您不必担心性能，安全性和可伸缩性。业务开始增长后，您只需升级Shopify计划即可。

Their infrastructure can easily handle your growing business without you having to worry about downtimes, backups, updates, or security. They also offer enterprise services as part of the Shopify Plus plan.

他们的基础架构可以轻松处理您不断发展的业务，而您无需担心停机时间，备份，更新或安全性。他们还提供企业服务，作为Shopify Plus计划的一部分。

This takes out the painful part of the growth, but it also adds to your cost of business. Your expenses will grow, and you’ll have to plan accordingly.

这消除了增长的痛苦部分，但同时也增加了您的业务成本。您的费用将会增加，因此您必须进行相应的计划。

The good part is that your costs will be offset by you not having to hire / manage a technical team in-house.

好的方面是，您不必内部雇用/管理技术团队就可以抵消您的成本。

WooCommerce的可扩展性 (Scalability on WooCommerce)

WooCommerce is a self-hosted platform which makes you responsible for maintaining updates, backups, and security of your website.

WooCommerce是一个自托管平台，可让您负责维护网站的更新，备份和安全性。

Your starter WooCommerce hosting plan would run out of resources as your store starts getting more traffic.

随着商店开始获得更多流量，您的入门WooCommerce托管计划将耗尽资源。

The good part is that you have plenty of options to manage growth as you are in full control of your website. Starting with better management of resources with caching to upgrading your hosting plan to more powerful servers.

好的方面是，由于您完全控制自己的网站，因此您有很多选择来管理增长。从更好的资源管理到缓存开始，将托管计划升级到功能更强大的服务器。

Your WooCommerce hosting costs will increase, but you will have better control on resources, and you can make sure that you are not paying for resources that you don’t need. You can use a managed WordPress hosting provider like WP Engine or LiquidWeb to help scale your WooCommerce store.

您的WooCommerce托管成本将增加，但是您将更好地控制资源，并且可以确保不为不需要的资源付费。您可以使用WP Engine或LiquidWeb之类的托管WordPress托管提供程序来帮助扩展WooCommerce商店。

Despite the control that WooCommerce offers, some business owners simply prefer a hassle-free solution.

尽管WooCommerce提供了控制权，但一些企业主只是喜欢无忧的解决方案。

Winner: Shopify

获奖者：Shopify

WooCommerce vs Shopify的支持选项 (Support Options for WooCommerce vs Shopify)

Both WooCommerce and Shopify are quite easy to use. However, sometimes you may need help to learn how to do something new on your store.

WooCommerce和Shopify都非常易于使用。但是，有时您可能需要帮助来学习如何在商店中做一些新的事情。

Let’s see how WooCommerce and Shopify handle support and what are your options to get help when needed.

让我们看看WooCommerce和Shopify如何处理支持以及在需要时可以选择哪些方法来获得帮助。

Shopify上的支持选项 (Support Options on Shopify)

Shopify is a fully hosted platform, which means they control the software and they are the ones who know their platform the best.

Shopify是一个完全托管的平台，这意味着他们可以控制软件，并且他们是最了解其平台的人。

Shopify provides 24/7 support via live chat, phone, email, and Twitter. For users who want to fix things on their own, Shopify offers extensive documentation, how-to guides, knowledge base, video tutorials, and forums.

Shopify通过实时聊天，电话，电子邮件和Twitter提供24/7支持。对于想要自己解决问题的用户，Shopify提供了广泛的文档，操作指南，知识库，视频教程和论坛。

It also maintains a directory of Shopify Experts that you can hire if you need extra help or if you want to integrate a third-party solution.

它还需要一个Shopify专家目录，如果您需要其他帮助或希望集成第三方解决方案，可以聘用该目录。

Shopify doesn’t provide support for any third-party apps or themes that you are using.

Shopify不为您使用的任何第三方应用程序或主题提供支持。

WooCommerce的支持选项 (Support Options for WooCommerce)

WooCommerce is the world’s most popular eCommerce platform, which means there are tons of support options that you can utilize when needed.

WooCommerce是世界上最受欢迎的电子商务平台，这意味着您可以在需要时使用大量的支持选项。

The official website has extensive documentation, tutorials, and guides that allow you to help yourself. They also have support forums where you can get help from other WooCommerce users and experts.

官方网站上有大量的文档，教程和指南，可让您自助。他们也有支持论坛，您可以在其中获得其他WooCommerce用户和专家的帮助。

WooCommerce is a self-hosted platform, which means your hosting provider is responsible for providing support for issues with your server.

WooCommerce是一个自托管平台，这意味着您的托管服务提供商有责任为服务器问题提供支持。

For your WooCommerce theme and extensions, those developers are responsible for answering support questions regarding their products.

对于您的WooCommerce主题和扩展，这些开发人员负责回答有关其产品的支持问题。

Due to its immense popularity, it is quite easier and often cheaper to find developers to help you fix issues with your WooCommerce store. You can find developers on freelancing websites to fix WooCommerce issues.

由于其非常受欢迎，因此找到开发人员来帮助您解决WooCommerce商店的问题非常容易，而且通常更便宜。您可以在自由职业网站上找到开发人员来解决WooCommerce问题。

Winner: Shopify

获奖者： Shopify

WooCommerce vs Shopify：哪个是最佳的电子商务平台？ (WooCommerce vs Shopify: Which is the Best eCommerce Platform?)

Shopify and WooCommerce are both powerful platforms to start your eCommerce store. It truly comes down to your personal skills and preferences.

Shopify和WooCommerce都是启动电子商务商店的强大平台。这确实取决于您的个人技能和偏好。

Shopify is a lot easier to use. It doesn’t require you to install anything, and you can get started quickly. Setting up payments is easier, and they have easy to understand pricing plans.

Shopify易于使用。它不需要您安装任何东西，您可以快速上手。设置付款更加容易，而且他们的定价计划也易于理解。

The disadvantage of Shopify is that you don’t have full control over everything. Your costs can go high with transaction fees, add-ons, and integrations. Your upgrade options are limited to select plans, and you cannot manage costs on a pay-as-you-grow basis.

Shopify的缺点是您无法完全控制所有内容。交易费用，附加组件和集成会增加您的成本。升级选项仅限于某些计划，并且您不能按增长付费的方式管理成本。

WooCommerce is open source and gives you full control of your website. It costs a lot lower to start an online store with WooCommerce specially with these WooCommerce hosting companies.

WooCommerce是开源的，可让您完全控制您的网站。与这些WooCommerce托管公司一起在WooCommerce上开设在线商店的成本要低得多。

The disadvantage is that you’ll have to maintain the software. It comes with a bit of learning curve. However, millions of beginners are already using it, and they get over the learning phase quite quickly.

缺点是您必须维护软件。它带有一些学习曲线。但是，已经有数百万的初学者使用它，并且他们很快就超过了学习阶段。

If you are looking for a cost-effective solution, and you want to have full control of your online store, then WooCommerce is the best platform for you.

如果您正在寻找一种经济高效的解决方案，并且希望完全控制您的在线商店，那么WooCommerce是您的最佳平台。

If you want something that’s completely hassle-free that has infinite scalability, then Shopify is the better platform for you.

如果您想要完全无忧且具有无限可扩展性的产品，那么Shopify是您更好的平台。

We hope this article helped you compare pros and cons of Shopify vs WooCommerce. You may also want to see our guide on how to choose the best website builder.

我们希望本文能帮助您比较Shopify与WooCommerce的优缺点。您可能还希望查看有关如何选择最佳网站构建器的指南。

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

如果您喜欢这篇文章，请订阅我们的YouTube频道 WordPress视频教程。您也可以在Twitter和Facebook上找到我们。