好未来(原名学而思)在2014年发布了“中国在线教育行业图谱”,从三个维度去拆分目前在线教育市场上的产品:
- 维度1:用户年龄群(母婴、学前、中小学、大学、成人等等)
- 维度2:主营业务类型(工具、内容、服务、综合)
- 维度3:商业模式(B2B、B2C、B2B2C等等)
这三个维度很好的将目前的在线教育市场解构,几乎目前所有的在线教育产品都可以通过这个三维坐标图找到自己的位置。
<img src="https://i-blog.csdnimg.cn/blog_migrate/6e9e732a3cd7b0beadb0e9f3ffa9ba0a.png" data-rawwidth="682" data-rawheight="389" class="origin_image zh-lightbox-thumb" width="682" data-original="https://pic3.zhimg.com/b603aced6b599a526416443a2f7a751e_r.jpg">有兴趣的可以看看,图谱还对比了2014年初和年中时候创业产品生存对比。
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以下引用中国在线教育行业图谱全文:好未来报告:48张图看懂中国在线教育行业
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