wordpress游戏网关_如何通过游戏化在WordPress中建立客户忠诚度

wordpress游戏网关

Creating a business website with WordPress is easy, bringing visitors is a bit difficult, but keeping those visitors engaged and converting them into loyal customers is the hardest part. To make this happen marketers are trying the concept of gamification and rewarding visitors with incentives to interact on their websites, Facebook fan pages, and Twitter. You can use gamification on your site to encourage users to recommend your products, write reviews, leave comments, share, and much more. Engaging users and site visitors in these activities helps spread the word about your website. In this article, we will show you how to build customer loyalty in WordPress with gamification.

用WordPress创建一个商务网站很容易，吸引访问者有点困难，但是让这些访问者参与并转化为忠实客户是最困难的部分。 为了实现这一目标，营销人员正在尝试游戏化的概念，并通过激励访客奖励在其网站，Facebook粉丝页面和Twitter上进行互动的方式。 您可以在网站上使用游戏化来鼓励用户推荐产品，发表评论，发表评论，分享等等。 让用户和网站访问者参与这些活动有助于传播有关您的网站的信息。 在本文中，我们将向您展示如何通过游戏化在WordPress中建立客户忠诚度。

There are many ways to add gamification in your WordPress site. You can create a custom code solution, or use one of the many existing third party plugins. For ease of implementation and rich features, we have decided to go with a WordPress plugin called PunchTab. PunchTab provides a customer loyalty program which allows you to reward your readers for visits, comments, and social sharing with real rewards or even badges.

有很多方法可以在您的WordPress网站中添加游戏化。 您可以创建自定义代码解决方案，或使用许多现有的第三方插件之一。 为了易于实施和丰富的功能，我们决定使用名为PunchTab的WordPress插件。 PunchTab提供了一个客户忠诚度计划，使您可以用真正的奖励甚至徽章奖励访问，评论和社交共享的读者。

特征： (Features:)

There are tons of benefits that PunchTab offers. It allows you to:

PunchTab提供了许多好处。 它允许您：

• Customize the rewards you offer
  自定义您提供的奖励
• Keep track of recent and trending social actions on your blog
  在您的博客上跟踪近期和流行的社交活动
• Keep track of actions taken by each reader and learn more about them
  跟踪每个读者所采取的行动，并进一步了解它们

You can offer rewards to your readers for:

您可以为读者提供以下奖励：

• Connecting with your loyalty program on Facebook
  在Facebook上与您的会员计划联系
• Visiting your website daily
  每天访问您的网站
• Commenting on your website daily
  每天评论您的网站
• Sharing your posts (i.e facebook likes, retweets, and Google +1’s)
  分享您的信息(例如，Facebook的点赞，转发和Google +1)

Now that you have added the tasks, you can add a spirit of competition by adding a loyalty leaderboard. Since the rewards are based on loyalty points, you can allow readers to redeem loyalty points for gift cards or whatever other offer you have.

现在，您已经添加了任务，您可以通过添加忠诚度排行榜来增强竞争精神。 由于奖励基于忠诚度积分，因此您可以允许读者将忠诚度积分兑换为礼品卡或任何其他优惠。

如何在WordPress中设置PunchTab (How to Setup PunchTab in WordPress)

First thing you need to do is install and activate PunchTab WordPress plugin. Upon activation, go to Settings » PunchTab. You will be asked to enter a key. You can get this key by simply following the directions in your admin interface.

您需要做的第一件事是安装并激活PunchTab WordPress插件 。 激活后，转到设置»PunchTab。 系统将要求您输入密钥。 您只需遵循管理界面中的说明即可获取此密钥。

You want to make sure that you enable the badges if you want to have badges.

如果要具有徽章，则要确保启用徽章。

Badges position and rewards ribbon position will vary from site to site. You want to play around with the settings to see what works for you.

徽章位置和奖励功能区的位置会因站点而异。 您想尝试一下设置，以查看适合您的设置。

A rewards widget in the sidebar would look something like this:

侧边栏中的奖励小部件如下所示：

The badges are usually displayed in the footer bar which looks like this:

徽章通常显示在页脚栏中，如下所示：

PunchTab has some features available for free while other advanced feature require payment. The free version should be good for most bloggers and has all the features we mentioned above. If you want to remove PunchTab branding, use something other than Facebook connect, create custom actions, integrate with e-commerce etc, then you will have to get their paid version. But like we said, for most bloggers the free version will suffice.

PunchTab有一些免费提供的功能，而其他高级功能则需要付费。 免费版本对于大多数博客作者来说应该是不错的选择，它具有我们上面提到的所有功能。 如果您想删除PunchTab品牌，使用Facebook连接以外的其他功能，创建自定义操作，与电子商务集成等，那么您将必须获得其付费版本。 但是就像我们说的那样，对于大多数博客作者而言，免费版本就足够了。

Have you tried gamification on your WordPress site? Got other tips or questions regarding gamification in WordPress? Leave a comment below and let us know.

您是否尝试过在WordPress网站上进行游戏化？ 还有其他有关WordPress游戏化的提示或问题吗？ 在下面发表评论，让我们知道。

翻译自: https://www.wpbeginner.com/plugins/how-to-build-customer-loyalty-in-wordpress-with-gamification/

wordpress游戏网关