flume接收来的数据太大怎么处理？

在flume中，将kafka作为flume的输入源，通过memory的方式，将数据写到hdfs上，当kafka的数据较大时，出现如下错误

16/03/24 16:57:31 ERROR network.BoundedByteBufferReceive: OOME with size 722234
java.lang.OutOfMemoryError: Java heap space
at java.nio.HeapByteBuffer.<init>(HeapByteBuffer.java:57)
at java.nio.ByteBuffer.allocate(ByteBuffer.java:335)
at kafka.network.BoundedByteBufferReceive.byteBufferAllocate(BoundedByteBufferReceive.scala:80)
at kafka.network.BoundedByteBufferReceive.readFrom(BoundedByteBufferReceive.scala:63)
at kafka.network.Receive$class.readCompletely(Transmission.scala:56)
at kafka.network.BoundedByteBufferReceive.readCompletely(BoundedByteBufferReceive.scala:29)
at kafka.network.BlockingChannel.receive(BlockingChannel.scala:100)
at kafka.consumer.SimpleConsumer.liftedTree1$1(SimpleConsumer.scala:81)
at kafka.consumer.SimpleConsumer.kafka$consumer$SimpleConsume