设计思维书单

设计思维开山之作

从源头来看设计思维（2000年以后），主要有三个流派：

IDEO

Changeby Design: How Design Thinking Transforms Organizations and Inspires Innovation(必读)

http://www.amazon.com/Change-Design-Transforms-Organizations-Innovation/dp/0061766089/

在书中，享誉国际的创新设计公司IDEO总裁蒂姆•布朗，带领我们认识“设计思考”。这本洋溢着活力、能够启发灵感的指南，书中很多内容都是相互关联，相互重叠的，旨在从不同角度进行系统化的阐述，是每位迎接今日挑战以创造明日机会的人不可或缺的宝典。

Martin Roger

The Design of Business: Why Design Thinking is the NextCompetitive Advantage (必读)

http://www.amazon.com/Design-Business-Thinking-Competitive-Advantage/dp/1422177807

通过对商业、科学和艺术等各个领域的杰出的设计思维者进行深度挖掘，从而绘制出一幅设计思维路线图。本书的案例故事丰富多彩，实操指南详尽清晰，如果想在企业导入设计思维值得一看。

管理学理论派

Managingas Designing (必读)

http://www.amazon.com/Managing-Designing-Richard-Boland-Jr/dp/0804746745/

基于会议论文集写的一本书，这本书认为，经理应该不仅是决策者，也是作为设计师。虽然决策和设计在管理行动中密不可分，管理者和学者们太强调管理作为决策的一面，而忽略了设计的一面。从一系列多学科的论文中，作者开发出一套新的理论——设计与传统的管理决策的对比与交融。

各个流派阐述的重点各有侧重，设计思维这个概念本身也比较宽泛，如果想深入了解可以根据个人兴趣阅读以下书籍：

入门书籍

Designing for Growth: A Design Thinking Tool Kit for Managers

http://www.amazon.com/Designing-Growth-Thinking-Managers-Publishing/dp/0231158386/

The Designing for Growth Field Book: A Step-by-Step Project Guide

http://www.amazon.com/Designing-Growth-Field-Step---Step/dp/023116467X

The Moment of Clarity: Using the Human Sciences to Solve Your ToughestBusiness Problems

http://www.amazon.com/Moment-Clarity-Sciences-Toughest-Business/dp/1422191907/

To Sell Is Human: The Surprising Truth About Moving Others

http://www.amazon.com/Sell-Human-Surprising-Moving-Others/dp/1594631905/

Little Bets: How Breakthrough Ideas Emerge from Small Discoveries

http://www.amazon.com/Little-Bets-Breakthrough-Discoveries-Hardcover/dp/B005C9PI7O/

进阶书籍

Solving Problems with Design Thinking: Ten Stories of What Works

http://www.amazon.com/Solving-Problems-Design-Thinking-Publishing/dp/0231163568/

Design Works: How to Tackle Your Toughest Innovation Challenges throughBusiness Design

http://www.amazon.com/Design-Works-Toughest-Innovation-Challenges/dp/1442613904

Change by Design: How Design Thinking Transforms Organizations and InspiresInnovation

http://www.amazon.com/Change-Design-Transforms-Organizations-Innovation/dp/0061766089/

The Art of Innovation: Lessons in Creativity from IDEO, America's LeadingDesign Firm

http://www.amazon.com/The-Art-Innovation-Creativity-Americas/dp/0385499841/

The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil'sAdvocate and Driving Creativity Throughout Your Organization

http://www.amazon.com/Ten-Faces-Innovation-Strategies-Organization/dp/0385512074/

The Innovator's DNA: Mastering the Five Skills of Disruptive Innovators

http://www.amazon.com/Innovators-DNA-Mastering-Skills-Disruptive/dp/1422134814/

Visual Meetings: How Graphics, Sticky Notes and Idea Mapping Can TransformGroup Productivity

http://www.amazon.com/Visual-Meetings-Graphics-Transform-Productivity/dp/0470601787/

The Back of the Napkin (Expanded Edition): Solving Problems and SellingIdeas with Pictures

http://www.amazon.com/Back-Napkin-Expanded-Problems-Pictures/dp/1591842697/

Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers

http://www.amazon.com/Gamestorming-Playbook-Innovators-Rulebreakers-Changemakers/dp/0596804172/

The Doodle Revolution: Unlock the Power to Think Differently

http://www.amazon.com/Doodle-Revolution-Unlock-Power-Differently/dp/1591845882

增强信心

The Design of Business: Why Design Thinking is the Next CompetitiveAdvantage

http://www.amazon.com/Design-Business-Thinking-Competitive-Advantage/dp/1422177807

Creative Conspiracy: The New Rules of Breakthrough Collaboration

http://www.amazon.com/Creative-Conspiracy-Rules-Breakthrough-Collaboration/dp/1422173348

Playing to Win: How Strategy Really Works

http://www.amazon.com/Playing-Win-Strategy-Really-Works/dp/142218739X

Making Questions Work: A Guide to How and What to Ask for Facilitators,Consultants, Managers, Coaches, and Educators

http://www.amazon.com/Making-Questions-Work-Facilitators-Consultants/dp/0787987271/

The Secrets of Facilitation: The SMART Guide to Getting Results with Groups

http://www.amazon.com/The-Secrets-Facilitation-Getting-Results/dp/1118206134/

Facilitator's Guide to Participatory Decision-Making

http://www.amazon.com/gp/product/0787982660/

The Innovator's Dilemma: The Revolutionary Book That Will Change the WayYou Do Business

http://www.amazon.com/Innovators-Dilemma-Revolutionary-Change-Business/dp/0062060244/

Mastering the Complex Sale: How to Compete and Win When the Stakes areHigh!

http://www.amazon.com/Mastering-Complex-Sale-Compete-Stakes/dp/0470533110/

The Strategic Designer: Tools & Techniques for Managing the DesignProcess

http://www.amazon.com/Strategic-Designer-Techniques-Managing-Process/dp/1600617999/

Rotman on Design: The Best on Design Thinking from Rotman Magazine

http://www.amazon.com/Rotman-Design-Best-Thinking-Magazine/dp/1442616202

Design Thinking: Integrating Innovation, Customer Experience, and BrandValue

http://www.amazon.com/Design-Thinking-Integrating-Innovation-Experience/dp/1581156685/

The Designful Company: How to build a culture of nonstop innovation

http://www.amazon.com/The-Designful-Company-culture-innovation/dp/0321580060/

A Fine Line: How Design Strategies Are Shaping the Future of Business

http://www.amazon.com/Fine-Line-Strategies-Shaping-Business/dp/0470451025

A Whole New Mind: Why Right-Brainers Will Rule the Future

http://www.amazon.com/Whole-New-Mind-Right-Brainers-Future/dp/1594481717

100 Things Every Designer Needs to Know About People

http://www.amazon.com/Things-Designer-People-Voices-Matter/dp/0321767535/

Creative Confidence: Unleashing the Creative Potential Within Us All

http://www.amazon.com/Creative-Confidence-Unleashing-Potential-Within/dp/038534936X/